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1-10 of 216 entries were found for “Karen Egolf”

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BBDO Tries Tech to Stop Ad Men From Casting Monkeys

By: Karen Egolf on May 13, 2011

To support its recent commitment to the Great Ape Pledge from People for the Ethical Treatment of Animals, BBDO NY has installed an auto-correct program on all of its computers to remind creatives and others not to use these animals in videos and films.

Shrek Invites Kids to Explore the Outdoors

By: Karen Egolf on June 10, 2010

Shrek is joining the USDA Forest Service and the Ad Council in urging kids to spend more time outside reconnecting with nature. The new series of PSAs featuring characters from DreamWorks Animation SKG's "Shrek" movies will be unveiled June 11 at the Denver Museum of Nature & Science in time for National Get Outdoors Day, June 12.

New Effort Pushes Hands-Only CPR

By: Karen Egolf on October 29, 2009

A different type of life-saving emergency treatment, hands-only CPR, is being promoted in a new PSA campaign from the American Heart Association and the Ad Council. The effort, which was launched this week, encourages bystanders to use this form of cardiopulmonary resuscitation when an adult collapses and is unresponsive.

Weighing in on Premature Births

By: Karen Egolf on September 07, 2010

The March of Dimes is running its first campaign in three years to educate people about the seriousness of premature births .

ADC Honors Design for a Cause

By: Karen Egolf on April 29, 2011

The Art Directors Club in May will salute 4th Amendment Wear and JWT, New York, with its inaugural ADC Designism Award honoring work for a nonprofit that drives social or political changes.

Create for a Cause Looking for Best in Digital PSAs

By: Karen Egolf on September 27, 2010

Yahoo and the Ad Council today are announcing the launch of the second annual Create for a Cause competition to recognize the best in digital advertising for public service campaigns. The contest will run from Oct. 11 to Dec. 3 and will be open to all agencies that have created digital efforts for nonprofit and federal government agencies.

It's Showtime for Grey

By: Karen Egolf on September 21, 2010

Grey, New York, will be joining the stars and crews of the New York theater world this weekend to raise money for Broadway Cares/Equity Fights Aids and the Actors Fund at the 24th annual Broadway Flea Market and Grand Auction .

Counting Down to Earth Hour, Part 3

By: Karen Egolf on March 26, 2010

Here, in the last of three interviews with the people involved in creating and establishing Earth Hour, John Sintras, CEO of Starcom MediaVest Group, Australia, in Sydney, talks about the need for increasing awareness of climate change and taking action.

LHJ's 'Do Good' Stamp of Approval

By: Karen Egolf on March 30, 2010

April marks the one-year anniversary of Ladies' Home Journal's "Do Good" program honoring companies and brands that are committed to giving back to the community. Here, Editor in Chief Sally Lee discusses the initiative and why it's important—to the magazine, the honorees and the community at large.