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Martin Sorrell's Son Robert Talks About His Hedge Fund

By: Laurel Wentz on January 06, 2011

NEW YORK (AdAge.com) -- It's not surprising that Martin Sorrell's three sons grew up to be financially savvy and all went to work at Goldman Sachs. Robert, 36, recently left to start his own hedge fund, London-based Sorrell Capital. His father, WPP's chief executive, is an investor in the fund and an adviser on the board of its management company.

9/11 Ad for WWF Causes Tsunami of a Crisis for DDB Brasil

By: Laurel Wentz on September 02, 2009

An obscure ad that ran once in a small Sao Paulo newspaper months ago has come back to haunt DDB Brasil and its conservation client, the WWF in Brazil, in the latest example of the internet exposing a local ad to global condemnation.

Divided Tapestry Adds 20% More Billings at Starcom Mediavest

By: Laurel Wentz on March 03, 2008

Hispanic agencies still retain a surprisingly big chunk of media planning and buying within their own media departments, but the inevitable move toward specialist multicultural media shops accelerated with the split of the biggest Hispanic media buyer, Tapestry, into two separate units.

Full-Service Hispanice Ad Agencies Dominate Media Buying

By: Laurel Wentz on February 06, 2006

NEW YORK (AdAge.com) -- Hispanic full-service ad agencies still dominate media buying in the $3.4 billion Hispanic market. Unlike the general market, where media buying moved to specialist agencies more than a decade ago, only three of the top 10 media buyers are specialist media shops, according to an exclusive ranking compiled by Advertising Age.

Two AKQA Execs Bolt to Form New Shop

By: Laurel Wentz on January 16, 2008

NEW YORK (AdAge.com) -- P.J. Pereira and Andrew O'Dell, two well-known digital-media executives from AKQA, San Francisco, quit this week to launch their own agency. Mr. O'Dell, 37, was president, interactive advertising, at AKQA, and Mr. Pereira, 34, was executive creative director.