1-10 of 458 entries were found for “Michael Bush”

Refine Search:
Searching within:

WPP: 'Armageddon' Averted as Ad Company Hits Optimistic Notes

By: Michael Bush on October 30, 2009

NEW YORK (AdAge.com) -- Noting that consumer and corporate confidence has "somewhat" recovered from the "panic levels" they hit at the end of 2008 and the beginning of this year, WPP, the world's biggest advertising company said its third-quarter revenue dropped 8.7%, to $3.3 billion, compared to the year-ago period.

No Easy PR Fix for AIG's Bonus Blowback

By: Michael Bush on March 17, 2009

NEW YORK (AdAge.com) -- You can pretty much bet on this: If consumers are looking for insurance these days, they're not going to AIG. Even PR pros are shaking their heads at the blundering giant insurer, which is fast becoming not only the poster boy for financial-industry greed, but also a company seen as too arrogant or stupid to keep out of its own way.

Marketing Professor on FBI's Most Wanted List

By: Michael Bush on May 01, 2009

...the Academy of Marketing Science since 2003. 'Taking precautions' A letter from Michael Adams, president of the university, posted on the home pages of both...

As Vegas Comes Back, Hard Rock Repositions

By: Michael Bush on May 10, 2010

NEW YORK (AdAge.com) -- The Hard Rock Hotel & Casino in Vegas has always been a bit of a renegade. Located a couple of blocks off the legendary, resort-packed Las Vegas strip, the Hard Rock never seemed to want to be part of that Las Vegas. But that's changing, sort of.

What Maurice Levy Loves About the Recession

By: Michael Bush on February 11, 2009

NEW YORK (AdAge.com) -- Maurice Levy finds the economic downturn exciting. In a wide-ranging discussion a few hours after Publicis Groupe's earnings presentation, the rather upbeat CEO pointed out that the company's stock price was up 6.57%; spoke candidly about the possibilities of layoffs and the shutdown of Honeyshed; and told Ad Age what he "loves" about the recession.

Detroit's Big Bungle in D.C. and the PR Lessons Learned

By: Michael Bush on December 08, 2008

NEW YORK (AdAge.com) -- After Congress told Detroit's Big Three CEOs to get back on their private jets and come back with a detailed plan the next time they came asking for a $25 billion loan, it was abundantly clear that GM, Ford and Chrysler had all terribly missed the mark from a PR and communications perspective.

How Enterprise Plans to Rebrand, Fight Recession

By: Michael Bush on September 09, 2009

NEW YORK (AdAge.com) -- Enterprise Holdings VP-Marketing and Communications Patrick Farrell talks to Ad Age about the company's new name and branding campaign and how the recession affects the car-rental industry.