1-10 of 105 entries were found for “Paul Gillin”

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Big ideas don't have ROI

By: Paul Gillin on September 19, 2011

American Express' OPEN Forum for small-business owners routinely attracts more than 1 million unique visitors a month.

When to avoid social media

By: Paul Gillin on April 06, 2009

If you've been following this column for a while, you know that I forcefully advocate for marketers to adopt social media strategies to engage in conversations with their audiences.