1-10 of 105 entries were found for “Paul Gillin”

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SAP cultivates customer communities

By: Paul Gillin on February 24, 2009

As the software industry has consolidated and diversified, successful companies have increasingly been those that build an ecosystem of customers and partners who support each other and share customized programs.

The futility of whisper campaigns

By: Paul Gillin on June 15, 2011

If anything should drive a well-deserved stake in the deplorable PR practice of planting negative stories about one's competitors, last month's blow-up involving the PR agency Burson-Marsteller, Facebook and Google should do the trick.