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Value Of McCann's Industry Influence? Priceless

By: Rupal Parekh on March 29, 2010

NEW YORK (AdAge.com) -- From the start, McCann Erickson proved itself a pioneer in the ad business, beating other networks to the globalization trend of the 1980s by several decades.

Novartis Hands $25 Million Drug Account to Deutsch

By: Rupal Parekh on December 18, 2007

NEW YORK (AdAge.com) -- Novartis is awarding more work to Interpublic Group of Cos.' Deutsch, New York, which won the $25 million marketing account for the pharmaceutical giant's new Exelon patch following a review.