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1-10 of 500 entries were found for “Scott Donaton”

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Why Fooling Your Audience Is Never OK

By: Scott Donaton on January 13, 2006

Commentary by Scott Donaton Memo to those in the media who worship at the altar of Oprah: It is not OK for James Frey to...

The Story Behind a Landmark Music Commercial

By: Scott Donaton on September 22, 2003

Commentary by Scott Donaton Three years is an eternity in the what-have-you-done-for-me-lately environs of Hollywood. But a discussion of...

AN ADVERTISING SUPER BOWL OF NON-IDEAS

By: Scott Donaton on February 09, 2004

Commentary by Scott Donaton A flatulent horse. Tens of millions of Americans open their doors, and this is what marketers drag into their living rooms...