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Results 1 - 10 of 34 for 01/14/2009 (0.05 seconds)

Stories: Agency News

Coke Cuts European Agency Roster to 4 Shops

Natalie Zmuda

Published: January 14, 2009

NEW YORK (AdAge.com) -- Coca-Cola has winnowed its European agencies from more than 20 to just four in an effort to realize marketing efficiencies and produce a more uniform message. The remaining shops on the Coca-Cola brand in Europe are Wieden & Kennedy, Amsterdam; Mother, London; McCann Erickson, Spain; and Sra. Rushmore, Madrid.

Stories: Agency News

Troubled Cliff Freeman Loses Bonefish Grill

Rupal Parekh

Published: January 14, 2009

NEW YORK (AdAge.com) -- Embattled New York shop Cliff Freeman & Partners has lost its Bonefish Grill account to Y&R, Chicago, executives familiar with the matter said. The shift comes after the restaurant chain, owned by OSI Partners, handed its creative account to Cliff Freeman a little over a year ago.

Stories: News

Pepsi Goes to Washington

Natalie Zmuda

Published: January 14, 2009

NEW YORK (AdAge.com) -- Since the roll out of Pepsi-Cola's new smiley-face-type logo and optimistic-themed campaign, plenty have drawn comparisons between it and President-elect Barack Obama's message. The soft-drink giant will solidify that connection with a major presence in Washington during next week's inauguration festivities.

Stories: Viewpoint

To Market, to Market

David Wolf

Published: January 14, 2009

BEIJING (AdAgeChina.com) -- Now that China's telecommunications aparatchiks have granted licenses to the nation's three mobile operators to run third-generation (3G) wireless networks, the race is on to buy, build, test, and deploy those networks, says David Wolf.

Stories: People & Players

Euro RSCG's Edward Su

Normandy Madden

Published: January 14, 2009

SHANGHAI (AdAgeChina.com) -- Euro RSCG has hired Edward Su as group managing director, Shanghai and eastern China, a new position.

Stories: Madison+Vine: News

Studio Bets Long-Dormant Film on Mickey Rourke

Claude Brodesser-akner

Published: January 14, 2009

LOS ANGELES (AdAge.com) -- Thanks to Mickey Rourke's Golden Globe-winning performance in "The Wrestler," the Weinstein Co. film "Killshot" isn't a dead duck. It could even be called the "phoenix from Phoenix." Since Mr. Rourke's best-actor win this weekend, there's been much talk of his fiery rebirth, which is being used to warm up one of his long-cooled projects. "Killshot" will make its debut later this month in, aptly, Phoenix.

Blogs: Adages

Go Daddy's Cavalcade of Super Bowl Crap Has Begun

Ken Wheaton

Published: January 14, 2009

Here are two of the spots Go Daddy might be running in the Super Bowl.

Stories: Hispanic Marketing

LatinWorks Wins Burger King's U.S. Hispanic Account

Laurel Wentz

Published: January 14, 2009

NEW YORK (AdAge.com) -- Burger King is expected to announce this week that LatinWorks is the winner of a lengthy review for its U.S. Hispanic account. The account was previously held by Bromley Communications, which is also picking up a client, Western Union.

Stories: Agency News

Intel Awards Global Creative Account to Venables Bell

Marissa Miley

Published: January 14, 2009

NEW YORK (AdAge.com) -- Independent Venables Bell & Partners, San Francisco, has landed global creative duties for Intel Corp. and will work with the marketer on what could be a $150 million "master brand assignment" in 2009, according to The New York Times.

Stories: Agency News

Home Depot Opens Review for Media Business

Michael Bush

Published: January 14, 2009

NEW YORK (AdAge.com) -- Home Depot has officially launched a review for its $580 million media account.

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