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Results 1 - 10 of 27 for 07/29/2008 (0.06 seconds)
Blogs: DigitalNext
Published: July 29, 2008
In this superhero-obsessed summer, it's about time everyone found an underdog to root for. In a feat as inexplicable as Tony Stark fashioning scrap metal into an Iron Man suit in an Afghan prison, Cuil.com gained almost iPhone-like levels of publicity for its launch yesterday. Yet Cuil is due for a run-in with Mr. Freeze as its media mojo gets put on ice.
Stories: Madison+Vine: Data
Top 10 Best-Selling Video Games
Published: July 29, 2008
LOS ANGELES -- Konami Digital Entertainment's "Metal Gear Solid 4: Guns of the Patriots" was the top video game in June.
Stories: Web Video Report How-To Articles
Convincing Clients to Buy Web Video
Published: July 29, 2008
Having trouble convincing a client that Web video makes sense in their advertising buy? Here are all the facts you need.
Stories: Digital: Columns
What Marketers Can Learn From Twitter's Stumbles
Published: July 29, 2008
Any fast-growing brand that's seen its infrastructure quiver under the weight of widespread customer demand should look for a lesson on how not to do things in Web 2.0 darling Twitter.
Blogs: Songs For Soap
Surprise! Your Favorite Summer Jam Is Really About Chewing Gum
Mike Tunnicliffe
Published: July 29, 2008
A story in yesterday's Wall Street Journal went behind the scenes on a story first featured in Billboard a couple of weeks back about rapper Ne-Yo, R&B performer Chris Brown and country singer Julianne Hough (a professional contestant on "Dancing With the Stars"), who have all reworked classic Wrigley's jingles for a new campaign. Ne-Yo will rap about Big Red with a reworked "Kiss a little longer" jingle, and Ms. Hough has recorded a "twangy" version of Juicy Fruit's "The taste is gonna move ya."
Stories: MediaWorks
Why the Internet Enhances TV Advertising
Published: July 29, 2008
Many commentators on the subject of the rise of the internet as an advertising medium have reported that marketers have been shifting money from TV advertising into internet advertising. But research on product awareness and purchase decisions suggests it is the last thing they should be doing.
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