Search Results
Results 1 - 10 of 20 for 08/26/2008 (0.98 seconds)
Blogs: The Big Tent
Five Rules for Black-Owned Agencies
Published: August 26, 2008
The debate about the role of black-owned agencies has raged since Vince Cullers Advertising -- widely reported to be the first black agency -- opened its doors back in 1956. My own thoughts on what that role should be have led me to create five rules I think we should live by.
Stories: CMO Strategy Columns
Marti Barletta: What's the Skinny on Women in Advertising?
Published: August 26, 2008
To the many marketers seeking to do well by doing good, consider this: Committing your communications to a healthy standard of womanly beauty is another such opportunity.
Blogs: Campaign Trail
Captain Morgan Joins the Race for President
Published: August 26, 2008
CHICAGO (AdAge.com) -- Coming to a presidential ballot near you: Sen. Obama, Sen. McCain -- and Captain Morgan. Diageo has launched a faux-presidential campaign for its rum-shilling pirate. The alcohol behemoth is the official wine and spirits company of the Republican National Convention and the preferred wine and spirits company of the Democratic National Convention. And so, it is leveraging that sponsorship by having the Captain and his sidekick Morganettes campaign at both sites.
Stories: News
Despite Rising Costs, Burger King Adds to Value Menu
Published: August 26, 2008
NEW YORK (AdAge.com) -- In the latest evidence that value menus are shifting across the fast-food category, Burger King is adding smaller, lower-cost items -- priced at $1.39. The move comes as franchisees in the fast-food industry struggle to balance rising commodity costs with value menus, which often have items priced at or under $1.
Stories: News
Orange Denies Planting Fake Apple Customers Outside Polish Stores
Published: August 26, 2008
YORK, Pa. (AdAge.com) -- Newswires have been buzzing with reports that Apple's 3G iPhones might not be selling as briskly in Poland as they are in the U.S., noting that the company's telecom partner in the country, Orange, has hired people to stand outside stores and create phony lines. A juicy story, except for one thing: Orange says it isn't true.
(What is RSS?)