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Results 1 - 10 of 14 for 11/05/2009 (0.07 seconds)

Blogs: GoodWorks

American Express Teams With United Way

Karen Egolf

Published: November 05, 2009

With gift cards topping the list of what people want for Christmas this year, American Express is teaming up with United Way to offer a card that gives twice: Once to the recipient and once to charity.

Blogs: Adages

Will Ferrell Jumps to YouTube for 'No Financial Gain'

Michael Learmonth

Published: November 05, 2009

YouTube is bending over backward to accommodate content creators, and it just landed one it probably should have had a long time ago: Will Ferrell's Funnyordie.com.

Stories: Global News

Paris' Bike Rental Program Is Proving Costly for Decaux

Emma Hall

Published: November 05, 2009

LONDON (AdAge.com) -- Vélib, the popular bike-rental scheme in Paris, is costing outdoor specialist JC Decaux far more than the company originally anticipated, because around 80% of the 20,600 bicycles have been either damaged or stolen.

Columnists: Guest Columnists

World Series Marketing Winners and Losers

David Schwab

Published: November 05, 2009

The World Series has ended, the players and sport now go dormant for the winter, but brands begin brainstorming 2010 and future plans. Here is a quick snapshot of who increased their marketability over the past two weeks and who took a hit.

Blogs: GoodWorks

Making a Strong First Impression

Karen Egolf

Published: November 05, 2009

Sometimes a bad first impression is all it takes to ruin a beautiful friendship between a nonprofit and a marketer looking to get involved in a cause. On Nov. 10, Scott Pansky, co-founder and managing partner of Allison & Partners, will offer some practical advice for getting past this critical first step as part of the Cause Marketing Forum's Master Series teleconference.

Stories: Agency News

McCann Out of Running for Cadillac Account

Jean Halliday

Published: November 05, 2009

DETROIT (AdAge.com) -- Cadillac has narrowed the list of agencies in the hunt for its national creative account, and McCann Erickson has not made the cut.

Stories: MediaWorks

Yankees -- and Fox -- Win With Highest-Rated Series Since '04

John Rash

Published: November 05, 2009

MINNEAPOLIS (AdAge.com) -- New York Yankee Hideki Matsui -- known by baseball fans as Godzilla -- breathed fire at the plate and stomped on the Philadelphia Phillies with six runs batted in during the decisive Game 6 on Wednesday night. And in the process, Godzilla made Fox a monster in the ratings race, as the New York Yankees' World Series win capped the highest rated Fall Classic since the 2004 Boston Red Sox win over the St. Louis Cardinals.

Blogs: DigitalNext

Social-Media Pranksters Had Fun With Walmart's Caskets

Craig Daitch

Published: November 05, 2009

A simple search on the social-media chatter around Walmart's new caskets reveal strong positive sentiment. What it can't tell you is that much of it was facetious.

Stories: Global News

U.K. Falls Behind on Online Privacy

Emma Hall

Published: November 05, 2009

LONDON (AdAge.com) -- The U.K. government is facing international embarrassment over its failure to safeguard British citizens' privacy from behavioral targeting on the internet.

Stories: Digital: Viral Video Charts

Viral Video: Now That's How You Sell a Mobile Home

Abbey Klaassen

Published: November 05, 2009

NEW YORK (AdAge.com) -- Microbilt's "I Love Local Commercials" campaign dropped into the viral video chart this week, led by a dramatic pitch, created by YouTuber's Rhett & Link, for an Alabama-based mobile-home business.

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