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Results 1 - 10 of 28 for 11/18/2008 (0.09 seconds)
Stories: Agency News
Deutsch, ID Media Ranked Among Best Places to Work in NY
Published: November 18, 2008
Deutsch and ID Media are among the advertising, marketing and media companies included on Crain's New York Business' annual list of the best places to work in the city.
Stories: News
Customer Satisfaction Index Still Trending Downward
Published: November 18, 2008
CHICAGO (AdAge.com) -- Consumer satisfaction with brands is deteriorating, according to the University of Michigan's American Customer Satisfaction Index -- bad news for tough economic times.
Blogs: DigitalNext
FullSix Tries to Help Steve Jobs Fix the iPhone
Published: November 18, 2008
Perhaps it's because Steve Jobs' 3G iPhone is the single greatest handheld electronic device ever devised that its few shortcomings seem all the more, well, glaring. Copy-and-paste? Nope. Searchable e-mail? No. Picture messages? Well, no. Flash compatibility? Amazingly, no. Really?
Blogs: Songs For Soap
Does Every Brand Have a Sound?
Published: November 18, 2008
I've just returned from NARIP's "Bands, Brands & Beyond-Expo" in Los Angeles, where I presented a keynote speech. Here's a sampling of the thinking I encountered down there ...
Blogs: Songs For Soap
The Ruby Suns Shine Down on Microsoft
Published: November 18, 2008
I'm willing to cut Microsoft some slack with its "Mojave Experiment" because they've made one of my favorite songs as of late, "Oh Mojave" by Ruby Suns, the theme song for the campaign.
Stories: MediaWorks
Clear Channel, Cumulus to Use Nielsen Ratings Service
Published: November 18, 2008
NEW YORK (AdAge.com) -- The Nielsen Co., long the standard tracking firm for TV ratings, is making an aggressive move into radio measurement. Beginning in third-quarter 2009, Cumulus Radio will use Nielsen's new radio measurement service in 50 small and midsized markets, with industry leader Clear Channel signing up for the service in 17 of Cumulus' measured markets.
Stories: Agency News
McCann and Ex-Exec Settle Age-Discrimination Lawsuit
Published: November 18, 2008
After two and a half years, McCann Erickson and George Hayes, a former 30-year veteran of the agency and its media-buying offshoot, Universal McCann, have reached a settlement in the age-discrimination suit he filed against the UM back in 2006, according to a report.
Stories: Video
The Media Frustrations of a Bottled-Water CEO
Published: November 18, 2008
NEW YORK (AdAge.com) -- Nestle Waters North America CEO Kim Jeffrey is not happy with the media coverage of the ongoing bottled-water debate. In a Chicago speech to the Plastics Business Summit "Sustain 08" conference he marveled at how "one day a product can be touted as a success in promoting healthy habits and the next taken to task for its environmental footprint." His company is the country's largest bottled water marketer; its brands control a 35% share of the market.
Blogs: GenNext
The Role of Luck in Career Planning
Published: November 18, 2008
There is no formula for being a successful advertiser or marketer. Obviously there is a path to become a dentist, doctor, lawyer and even an electrician. But to be successful in the communications industry, there is no solid ladder that you can climb rung by arduous rung.
Stories: Madison+Vine: News
Moviegoers Not Interested in Visiting 'Australia'
Published: November 18, 2008
LOS ANGELES (AdAge.com) -- The latest audience research numbers from Nielsen NRG reveal that with just two weeks to go before the film enters wide release, the campaign for Baz Luhrmann's $130 million epic "Australia" is not connecting with the core moviegoing audience -- and not even Oprah could change that.
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