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<title><![CDATA[Articles by Lori Senecal]]></title>
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<description><![CDATA[Articles by Lori Senecal]]></description>
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<title><![CDATA[Buying Followers: One Agency CEO's Experiment With Promoted Tweets]]></title>
<link>http://adage.com/article/agency-viewpoint/agency-ceo-s-experiment-promoted-tweets/239856/</link>
<description><![CDATA[








Lori Senecal







Can money buy you love? It&#039;s a worthy question in this modern era of relationship management. What I wanted to better understand is whether connections are as valuable, relevant and long-lasting when they are bought versus earned.



So I set out on an experiment. 



My weapon of choice to explore this question was Twi]]></description>
<pubDate>Wed, 20 Feb 2013 14:00 EST</pubDate>
<author>Lori Senecal</author>
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