<feed xmlns="http://www.w3.org/2005/Atom"
					 xmlns:opensearch="http://a9.com/-/spec/opensearch/1.1/"
					 >
<title type="html" ><![CDATA[Articles by Alexandra Bruell]]></title>
<link href="http://adage.com/rss-author.php?id=4252" ></link>
<id>urn:uuid:15cd939a-cc00-5677-1c21-f9ea0dcc1338</id>
<updated>2013-06-20T03:41:29-04:00</updated>
<author><name>AdAge Staff</name>
</author>
<subtitle>Articles by Alexandra Bruell</subtitle>
<entry>
<title type="html" ><![CDATA[Sony Selects Mediacom for Global Media Business]]></title>
<link href="http://adage.com/article/agency-news/sony-selects-mediacom-global-media-business/242716/" ></link>
<id>urn:uuid:8c471cb9-0253-30d5-4739-50082215ff8b</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[ICrossing CEO Don Scales Steps Down]]></title>
<link href="http://adage.com/article/digital/icrossing-ceo-don-scales-steps/242221/" ></link>
<id>urn:uuid:8a0d9483-0953-7c03-f9a4-2899aec6ba75</id>
<summary type="html" ><![CDATA[
Don Scales, president and CEO of iCrossing, is stepping down from his role exactly three years after Hearst acquired the digital shop.

David Carey, president of Hearst Magazines, said in a statement: &quot;Everyone at Hearst would like to thank Don for leading the creation of iCrossing, which Hearst acquired in 2010, and since then has been a key]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Can an Agency Exec Sit On a Tech-Startup Board Without Conflict?]]></title>
<link href="http://adage.com/article/agency-news/agency-exec-sit-tech-startup-board-conflict/242163/" ></link>
<id>urn:uuid:0423e457-6293-d887-66b2-67303027716a</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[PRSA Communications Chief Arthur Yann Dies at 48]]></title>
<link href="http://adage.com/article/people-players/arthur-yann-prsa-communications-head-dies-48/242149/" ></link>
<id>urn:uuid:6d99fe46-45c8-12c3-b436-fcc700e60c1b</id>
<summary type="html" ><![CDATA[Arthur Andrew Yann III, head of public relations for the PR Society of America, passed away June 13 at the age of 48. The cause has not yet been made public.

One of Mr.Yann&#039;s&nbsp;biggest and &quot;most challenging&quot; tasks, according to a blog post by PRSA President-Chief Operating Officer William Murray, was a campaign surrounding membership ]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Samsung Launches Public Relations Agency Review]]></title>
<link href="http://adage.com/article/agency-news/samsung-launches-public-relations-agency-review/242131/" ></link>
<id>urn:uuid:03c19920-d5f2-3b66-c661-65fbdc5e3c58</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Southwest Airlines Reviews Digital Agency Business]]></title>
<link href="http://adage.com/article/agency-news/southwest-airlines-reviews-digital-agency-business/242033/" ></link>
<id>urn:uuid:1bf910a9-83b3-60a9-cac3-32687fe6ec03</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Creative Execs' Salaries Surge in Adland, Survey Finds]]></title>
<link href="http://adage.com/article/agency-news/creative-execs-salaries-surge-adland-survey-finds/241972/" ></link>
<id>urn:uuid:d676604d-4194-2be6-9be3-6c98591ae362</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Looking for Gay, Lesbian Consumers? Try Mobile Devices]]></title>
<link href="http://adage.com/article/digital/gay-lesbian-consumers-mobile-devices/241977/" ></link>
<id>urn:uuid:9de4a0cd-f31d-c058-9218-c7c35e5d9ca0</id>
<summary type="html" ><![CDATA[Marketers have been wish-washy at best when deciding whether or not to target the LGBT population. Take Target, for example, which rolled out a number of product lines last year aimed at the segment, but in the past had stumbled over mixed-messages on its LGBT position.&nbsp;

Now, with mobile use on the rise, marketers that don&#039;t target LGBT consu]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Creativity 50 2013: Danny Bowien]]></title>
<link href="" ></link>
<id>urn:uuid:01be8bfe-d337-8369-1e85-46a7bf7f80ac</id>
<summary type="html" ><![CDATA[
Meeting 31-year-old Danny Bowien at his restaurant Mission Chinese Food&nbsp;on New York&#039;s Lower East Side might be creative overload for anyone living north of Williamsburg. It&#039;s a triple threat&mdash;his hipster-chic aesthetic complete with round glasses&nbsp;and long colorful hair; his bold, Asian-inspired comfort-food creations such as Kung Pa]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Creativity 50 2013: Leandra Medine]]></title>
<link href="" ></link>
<id>urn:uuid:82c21afe-4d2e-41b8-7cd6-369423d88a53</id>
<summary type="html" ><![CDATA[
Twenty-four-year-old fashion blogger Leandra Medine has taught girls all over the world how to repel men in the most fashion-forward way possible, with loads of layers and crotch-hugging jumpers. But her creative prowess goes beyond her fearless outfits and humorous prose.&nbsp;

Her blog is only three&nbsp;years old and gets about 4&nbsp;million ]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Women to Watch: Anna Banks, Organic]]></title>
<link href="http://adage.com/article/special-report-2013-women-to-watch/women-watch-anna-banks-organic/241743/" ></link>
<id>urn:uuid:fb9e2c40-dfa8-dfa4-7fb8-30cd94297bcc</id>
<summary type="html" ><![CDATA[
Anna Banks has black belts in two different styles of Kung Fu, more than 10 years of classical piano training and a 9-month-old. And that&rsquo;s just what she&rsquo;s accomplished in her personal life. Professionally, she&rsquo;s in a high-demand job as marketers look to senior digital strategists to help them navigate a complicated media landsca]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Women to Watch: Angela Courtin, Aegis Media]]></title>
<link href="http://adage.com/article/special-report-2013-women-to-watch/women-watch-angela-courtin-aegis-media/241779/" ></link>
<id>urn:uuid:fd92c02d-61f3-99b4-0f1b-529cdca59f66</id>
<summary type="html" ><![CDATA[
Angela Courtin is at the center of one of the hottest topics of conversation in marketing right now. &nbsp;&nbsp;

In 2011, she joined Aegis in a new role that would span its agency brands, including Carat, Isobar, Vizeum, Posterscope, Epic and iProspect. The hire was in line with a number of leadership and organizational changes that moved Carat ]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Embattled Cruise Line Carnival Launches Media Agency Review]]></title>
<link href="http://adage.com/article/agency-news/embattled-cruise-line-carnival-launches-media-agency-review/241751/" ></link>
<id>urn:uuid:cafdaba1-a4ee-11d3-5eda-7194f63ae40e</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Staples Consolidates Advertising with Dentsu-Owned Shops, Edelman]]></title>
<link href="http://adage.com/article/agency-news/staples-consolidates-advertising-dentsu-shops-edelman/241713/" ></link>
<id>urn:uuid:c5c515f1-fe33-27bc-0a72-5fcbde8957d8</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Equifax Selects 360i as its Lead Agency]]></title>
<link href="http://adage.com/article/agency-news/equifax-selects-360i-lead-agency/241612/" ></link>
<id>urn:uuid:a99c652d-c636-712c-b5a0-65d9bbe73f7c</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[NBC Vet Marianne Gambelli Lands at Horizon]]></title>
<link href="http://adage.com/article/agency-news/nbc-vet-marianne-gambelli-lands-horizon/241604/" ></link>
<id>urn:uuid:1b06922a-3b7c-51c0-df29-afc871ab1266</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Group of Senior Execs Depart Huge to Form New Digital Shop]]></title>
<link href="" ></link>
<id>urn:uuid:a2c25b30-e91a-95a0-e644-4c737a78ee87</id>
<summary type="html" ><![CDATA[Brooklyn-based Huge just got a bit smaller. 




			
				
				
				
					
					Gene Liebel
				
			


			
				
				
				
					
					Mohan Ramaswamy
				
			




			
				
				
				
					
					Marcelo Eduardo
				
			



			
				
				
				
					
					Joe Stewart
				
			


			
				
				
				
					
					Felipe Memoria
				
			






A group of senior ]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Group of Senior Execs Depart Huge to Form New Digital Shop]]></title>
<link href="http://adage.com/article/agency-news/group-senior-execs-depart-huge-form-digital-shop/241588/" ></link>
<id>urn:uuid:f73f81a7-caf1-fdb9-ec63-82b7d26d4ac9</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Amazon Taps Initiative to Serve as Global Media Agency]]></title>
<link href="http://adage.com/article/agency-news/amazon-taps-initiative-serve-global-media-agency/241569/" ></link>
<id>urn:uuid:142d8d0a-7faa-5d2d-4ba8-dde240b56e8b</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Former Initiative CEO Nick Pahade Takes Reins at Poptent]]></title>
<link href="http://adage.com/article/agency-news/initiative-ceo-nick-pahade-takes-reins-poptent/241568/" ></link>
<id>urn:uuid:62e8aaae-b119-c6b0-9d53-fd0fdc26000b</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Will Ferrell Names Charles Barkley TBS Chief at the Most Entertaining Upfront Yet]]></title>
<link href="http://adage.com/article/special-report-tv-upfront/pranks-jokes-dominate-turner-s-entertaining-upfront/241497/" ></link>
<id>urn:uuid:c4b0e6ca-f28d-764b-77b8-0addb6966644</id>
<summary type="html" ><![CDATA[Full coverage of TV&#039;s annual upfront, the networks&#039; pitches to advertisers, upcoming shows and now the digital video NewFront.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Does Your Agency Need Its Own Trading Desk? Campbell-Mithun Says Yes]]></title>
<link href="http://adage.com/article/agency-news/ipg-s-campbell-mithun-launches-digital-trading-desk/241476/" ></link>
<id>urn:uuid:c4d82142-bde5-068d-7b09-a285521045de</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[LG Shifts Bulk of Global Media Account to Havas from WPP]]></title>
<link href="http://adage.com/article/agency-news/lg-shifts-bulk-global-media-account-havas-wpp/241435/" ></link>
<id>urn:uuid:2cbdd6d8-6830-59cc-a44a-f71533cdff5e</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Mindshare's Winning Streak Continues With TGI Friday's Win]]></title>
<link href="http://adage.com/article/agency-news/mindshare-s-winning-streak-continues-tgi-friday-s/241447/" ></link>
<id>urn:uuid:673a5f03-3fb4-c367-2bdd-7d6c8870a59d</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Hill Holliday Names Karen Kaplan CEO]]></title>
<link href="http://adage.com/article/agency-news/hill-holliday-names-karen-kaplan-ceo/241433/" ></link>
<id>urn:uuid:1a31b1aa-f797-3420-0603-29d9bee9bb5f</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Over Half of Agency Compensation Deals Involve Pay-for-Performance]]></title>
<link href="http://adage.com/article/agency-news/half-agency-compensation-deals-involve-pay-performance/241429/" ></link>
<id>urn:uuid:8ea2355a-5494-3124-329f-7f421a216d34</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Nintendo Begins Digital Agency Review]]></title>
<link href="http://adage.com/article/agency-news/nintendo-begins-digital-agency-review/241401/" ></link>
<id>urn:uuid:05fe6f4c-3b4b-4a57-3dfb-64453da183ad</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Dyson Consolidates Media Duties with WPP's Mindshare]]></title>
<link href="http://adage.com/article/agency-news/dyson-consolidates-media-duties-wpp-s-mindshare/241378/" ></link>
<id>urn:uuid:4f7e0144-32fd-857e-9640-c3ba99697ac0</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Audi Taps Brooklyn-based Huge to Handle Social Media Efforts]]></title>
<link href="http://adage.com/article/agency-news/audi-taps-brooklyn-based-huge-handle-social-media-efforts/241353/" ></link>
<id>urn:uuid:346c73ed-5694-1391-3419-da87c89c83f5</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Agencies, Look Out: Accenture's Invading Your Turf in a Bigger Way Than Ever]]></title>
<link href="http://adage.com/article/agency-news/agencies-accenture-s-invading-turf-big-time/241338/" ></link>
<id>urn:uuid:c0f63f43-eee5-5b4e-7628-b2e39f3541f8</id>
<summary type="html" ><![CDATA[Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.]]></summary>
<updated></updated>
<author><name>Alexandra Bruell</name>
</author>
</entry>
</feed>