<![CDATA[Articles by Alexandra Bruell]]> http://adage.com/rss-author.php?id=4252 en-us 120 <![CDATA[Equifax Selects 360i as its Lead Agency]]> http://adage.com/article/agency-news/equifax-selects-360i-lead-agency/241612/ Wed, 22 May 2013 10:00 EDT Alexandra Bruell <![CDATA[NBC Vet Marianne Gambelli Lands at Horizon]]> http://adage.com/article/agency-news/nbc-vet-marianne-gambelli-lands-horizon/241604/ Tue, 21 May 2013 14:35 EDT Alexandra Bruell <![CDATA[Group of Senior Execs Depart Huge to Form New Digital Shop]]> Tue, 21 May 2013 13:43 EDT Alexandra Bruell <![CDATA[Group of Senior Execs Depart Huge to Form New Digital Shop]]> http://adage.com/article/agency-news/group-senior-execs-depart-huge-form-digital-shop/241588/ Tue, 21 May 2013 06:45 EDT Alexandra Bruell <![CDATA[Amazon Taps Initiative to Serve as Global Media Agency]]> http://adage.com/article/agency-news/amazon-taps-initiative-serve-global-media-agency/241569/ Mon, 20 May 2013 09:30 EDT Alexandra Bruell <![CDATA[Former Initiative CEO Nick Pahade Takes Reins at Poptent]]> http://adage.com/article/agency-news/initiative-ceo-nick-pahade-takes-reins-poptent/241568/ Mon, 20 May 2013 06:00 EDT Alexandra Bruell <![CDATA[Will Ferrell Names Charles Barkley TBS Chief at the Most Entertaining Upfront Yet]]> http://adage.com/article/special-report-tv-upfront/pranks-jokes-dominate-turner-s-entertaining-upfront/241497/ Thu, 16 May 2013 10:00 EDT Alexandra Bruell <![CDATA[Does Your Agency Need Its Own Trading Desk? Campbell-Mithun Says Yes]]> http://adage.com/article/agency-news/ipg-s-campbell-mithun-launches-digital-trading-desk/241476/ Wed, 15 May 2013 10:30 EDT Alexandra Bruell <![CDATA[LG Shifts Bulk of Global Media Account to Havas from WPP]]> http://adage.com/article/agency-news/lg-shifts-bulk-global-media-account-havas-wpp/241435/ Tue, 14 May 2013 08:30 EDT Alexandra Bruell <![CDATA[Mindshare's Winning Streak Continues With TGI Friday's Win]]> http://adage.com/article/agency-news/mindshare-s-winning-streak-continues-tgi-friday-s/241447/ Mon, 13 May 2013 15:30 EDT Alexandra Bruell <![CDATA[Hill Holliday Names Karen Kaplan CEO]]> http://adage.com/article/agency-news/hill-holliday-names-karen-kaplan-ceo/241433/ Mon, 13 May 2013 10:30 EDT Alexandra Bruell <![CDATA[Over Half of Agency Compensation Deals Involve Pay-for-Performance]]> http://adage.com/article/agency-news/half-agency-compensation-deals-involve-pay-performance/241429/ Sun, 12 May 2013 00:00 EDT Alexandra Bruell <![CDATA[Nintendo Begins Digital Agency Review]]> http://adage.com/article/agency-news/nintendo-begins-digital-agency-review/241401/ Fri, 10 May 2013 09:30 EDT Alexandra Bruell <![CDATA[Dyson Consolidates Media Duties with WPP's Mindshare]]> http://adage.com/article/agency-news/dyson-consolidates-media-duties-wpp-s-mindshare/241378/ Thu, 09 May 2013 07:30 EDT Alexandra Bruell <![CDATA[Audi Taps Brooklyn-based Huge to Handle Social Media Efforts]]> http://adage.com/article/agency-news/audi-taps-brooklyn-based-huge-handle-social-media-efforts/241353/ Wed, 08 May 2013 09:00 EDT Alexandra Bruell <![CDATA[Agencies, Look Out: Accenture's Invading Your Turf in a Bigger Way Than Ever]]> http://adage.com/article/agency-news/agencies-accenture-s-invading-turf-big-time/241338/ Tue, 07 May 2013 16:00 EDT Alexandra Bruell <![CDATA[Seven Strong Unions Earn Honorable Mention in Ad Age's Agency-Client Marriages Contest]]> http://adage.com/article/agency-news/7-unions-honored-client-agency-marriage-contest/241096/ Wed, 01 May 2013 08:00 EDT Alexandra Bruell <![CDATA[Unilever Taps 360i for Ben & Jerry's Digital Business]]> http://adage.com/article/agency-news/unilever-taps-360i-ben-jerry-s-business/241180/ Tue, 30 Apr 2013 08:30 EDT Alexandra Bruell <![CDATA[Lawyers and Insurers Invade PR Shops' Crisis-Management Turf]]> http://adage.com/article/agency-news/lawyers-insurers-invade-pr-shops-crisis-management-turf/241145/ Mon, 29 Apr 2013 12:00 EDT Alexandra Bruell <![CDATA[ZenithOptimedia Forecasts 3.9% Global Ad-Spending Jump]]> http://adage.com/article/agency-news/zenithoptimedia-forecasts-global-ad-spending-jump-3-9/241142/ Mon, 29 Apr 2013 04:00 EDT Alexandra Bruell <![CDATA[Danone Begins Global Media Agency Review]]> http://adage.com/article/agency-news/danone-begins-global-media-agency-review/241080/ Wed, 24 Apr 2013 17:45 EDT Alexandra Bruell <![CDATA[Survey: Clients Must Improve Quality of Briefs to Agencies if They Want Better Work]]> http://adage.com/article/cmo-strategy/survey-clients-improve-quality-briefs-agencies/241065/ Wed, 24 Apr 2013 11:15 EDT Alexandra Bruell <![CDATA[MEC Taps Carl Fremont As First Global Digital Chief]]> http://adage.com/article/agency-news/mec-hires-carl-fremont-global-digital-chief/241038/ Tue, 23 Apr 2013 09:30 EDT Alexandra Bruell <![CDATA[Rosetta Taps Tom Adamski to Serve as CEO]]> http://adage.com/article/agency-news/rosetta-taps-tom-adamski-serve-ceo/240985/ Fri, 19 Apr 2013 12:15 EDT Alexandra Bruell <![CDATA[Interpublic Loss Widens in the First Quarter, But Revenue Up]]> http://adage.com/article/agency-news/interpublic-loss-widens-quarter-revenue/240981/ Fri, 19 Apr 2013 10:55 EDT Alexandra Bruell <![CDATA[Frozen-Food Rivals Plot Campaign to Halt Sales Slump in Freezer Case]]> http://adage.com/article/cmo-strategy/frozen-food-giants-plot-ads-stop-freezer-case-sales-fall/240878/ Mon, 15 Apr 2013 07:00 EDT Alexandra Bruell <![CDATA[Experian Consolidates Media Duties with OMD]]> http://adage.com/article/agency-news/experian-consolidates-media-duties-omd/240821/ Thu, 11 Apr 2013 10:40 EDT Alexandra Bruell <![CDATA[Media Buyers Reveal Their Fave Shows To Binge On]]> http://adage.com/article/news/media-buyers-reveal-fave-shows-binge/240728/ Wed, 10 Apr 2013 10:00 EDT Alexandra Bruell <![CDATA[Candy Trade Group Seeks PR Help as Sugar is Blamed For Americans' Obesity]]> http://adage.com/article/agency-news/national-confectioners-association-pr/240720/ Thu, 04 Apr 2013 18:30 EDT Alexandra Bruell <![CDATA[Walgreens Chooses OMD to Handle Media After Review]]> http://adage.com/article/agency-news/walgreens-chooses-omd-handle-media-review/240627/ Fri, 29 Mar 2013 17:32 EDT Alexandra Bruell