<![CDATA[Articles by John McDermott]]> http://adage.com/rss-author.php?id=4888 en-us 120 <![CDATA[Yahoo to Bring More Ad Formats to Tumblr, Mayer Says]]> http://adage.com/article/digital/yahoo-bring-native-advertising-tumblr/241574/ Mon, 20 May 2013 11:50 EDT John McDermott <![CDATA[Adland Gets a Good Look Through Google Glass]]> http://adage.com/article/digital/adland-a-good-google-glass/241563/ Sun, 19 May 2013 00:00 EDT John McDermott <![CDATA[Campaign Against Child Abuse Tops Samsung and Evian on Viral Video Chart]]> http://adage.com/article/the-viral-video-chart/campaign-stop-child-abuse-debuts-2-viral-chart/241532/ Fri, 17 May 2013 10:55 EDT John McDermott <![CDATA[Why Facebook and Twitter Are Developing 'Glassware' Despite Ad Ban]]> http://adage.com/article/digital/facebook-tumblr-twitter-developing-glassware/241534/ Fri, 17 May 2013 09:00 EDT John McDermott <![CDATA[Machinima Adds a Big New Distribution Platform in XBox Live]]> http://adage.com/article/digital/machinima-expands-xbox-youtube-s-blessing/241523/ Thu, 16 May 2013 12:53 EDT John McDermott <![CDATA[Why AT&T Can Afford to Sell the Facebook Phone for Less Than a Dollar]]> http://adage.com/article/digital/t-sell-facebook-phone-a-dollar/241373/ Thu, 09 May 2013 11:22 EDT John McDermott <![CDATA[Study: Mobile Marketing Industry to Employ 1.4 Million In 2015]]> http://adage.com/article/digital/study-mobile-marketing-industry-employ-1-4-million-2015/241328/ Thu, 09 May 2013 08:00 EDT John McDermott <![CDATA[How Mobile Game Candy Crush Saga Became a TV Advertiser]]> http://adage.com/article/digital/mobile-game-candy-crush-saga-a-tv-advertiser/241304/ Tue, 07 May 2013 09:00 EDT John McDermott <![CDATA[Samsung's New Galaxy S4 Ad Strategy Is Same as the Old Strategy: Hammer Apple]]> http://adage.com/article/digital/samsung-hammers-apple-s-iphone-galaxy-s4-spot/241307/ Mon, 06 May 2013 11:00 EDT John McDermott <![CDATA[Huffington Post Brings Rapid-Response Native Ads to the Homepage]]> http://adage.com/article/special-report-tv-upfront/huffpo-digitas-bring-fast-paced-native-ads-homepage/241273/ Thu, 02 May 2013 15:40 EDT John McDermott <![CDATA[Digital Agency 'Newsrooms' Brand Oil Spills and Cat Videos]]> http://adage.com/article/agency-news/digital-agency-newsrooms-brand-oil-spills-cat-videos/241086/ Wed, 01 May 2013 06:00 EDT John McDermott <![CDATA[Android, iOS Loyalists Brawl In New Windows Phone Ad]]> http://adage.com/article/digital/android-ios-loyalists-brawl-windows-phone-ad/241171/ Mon, 29 Apr 2013 14:05 EDT John McDermott <![CDATA[Apple's Advertising on the Upswing Again With New iPhone5 Spot]]> http://adage.com/article/digital/apple-s-advertising-upswing-iphone-ad/241158/ Fri, 26 Apr 2013 15:19 EDT John McDermott <![CDATA[Watch Out, Apple: Kenny F&#%ing Powers Is Endorsing the HTC One]]> Thu, 25 Apr 2013 15:42 EDT John McDermott <![CDATA[Is Kenny F&#%ing Powers Endorsing the HTC One?]]> http://adage.com/article/digital/kenny-f-ing-powers-endorsing-htc/241109/ Thu, 25 Apr 2013 15:00 EDT John McDermott <![CDATA[Yes, The Times and Journal Are Sending You More Push Notifications]]> http://adage.com/article/media/times-sending-push-notifications/241082/ Thu, 25 Apr 2013 12:10 EDT John McDermott <![CDATA[Watch 13 Awesome Classic 'SNL' Clips Moving to Yahoo]]> http://adage.com/article/digital/watch-13-awesome-classic-snl-clips-moving-yahoo/241092/ Thu, 25 Apr 2013 10:30 EDT John McDermott <![CDATA[T-Mobile Takes Tussle With AT&T to NBA Playoffs In Frankenstein Spot]]> http://adage.com/article/digital/t-mobile-sends-frankenstein-t-latest-tv-spot/241031/ Mon, 22 Apr 2013 13:50 EDT John McDermott <![CDATA[BlackBerry CMO: Alicia Keys Gives PowerPoint Presentations for Our Marketers]]> http://adage.com/article/special-report-digital-conference/alicia-keys-powerpoint-presentations-blackberry/240928/ Wed, 17 Apr 2013 11:15 EDT John McDermott <![CDATA[Aviary Launches Advertising Stickers For its Photo-Editing Service]]> http://adage.com/article/special-report-digital-conference/aviary-launches-advertising-stickers-photo-service/240918/ Tue, 16 Apr 2013 15:03 EDT John McDermott <![CDATA[Boston Marathon Bombing Makes Vine a News Platform]]> http://adage.com/article/media/boston-marathon-bombing-makes-vine-a-news-platform/240915/ Tue, 16 Apr 2013 14:05 EDT John McDermott <![CDATA[After Years of Mocking Apple, Samsung Now the One to Pick On]]> http://adage.com/article/digital/years-mocking-apple-samsung-target/240866/ Mon, 15 Apr 2013 09:30 EDT John McDermott <![CDATA[Watch the Funny Or Die Video About the HTC One]]> http://adage.com/article/digital/watch-funny-die-video-htc/240856/ Fri, 12 Apr 2013 10:45 EDT John McDermott <![CDATA[360i is Building a Klout-Like Platform to Help Brands Go Viral]]> http://adage.com/article/digital/360i-building-a-klout-platform-brands-viral/240793/ Fri, 12 Apr 2013 10:30 EDT John McDermott <![CDATA[Foursquare Planning to Offer Check-in Data to Target Ads on Other Platforms]]> http://adage.com/article/digital/foursquare-start-offering-data-party-advertisers/240843/ Fri, 12 Apr 2013 07:00 EDT John McDermott <![CDATA[Facebook Looks to Bring Ads to Your Phone's 'Home' Screen]]> http://adage.com/article/digital/facebook-ads-coming-phone-s-home-screen/240753/ Sat, 06 Apr 2013 09:30 EDT John McDermott <![CDATA[HTC Turns to Music, Film, TV For Brand Overhaul In Wake of Facebook Phone]]> http://adage.com/article/digital/wake-facebook-home-htc-launches-brand-overhaul/240734/ Fri, 05 Apr 2013 10:45 EDT John McDermott <![CDATA[Mobile Advertising Grows So Fast That Analysts Revise Forecasts]]> http://adage.com/article/digital/mobile-advertising-grows-fast-analysts-revise-forecasts/240673/ Wed, 03 Apr 2013 11:43 EDT John McDermott <![CDATA[Facebook Set to Announce New Phone with HTC, But Can They Sell It?]]> http://adage.com/article/digital/facebook-htc-approach-marketing-phone/240672/ Wed, 03 Apr 2013 07:00 EDT John McDermott <![CDATA[SMG to Track How Mobile Ads Lead to In-store Visits]]> http://adage.com/article/digital/smg-track-mobile-ads-lead-store-visits/240661/ Tue, 02 Apr 2013 10:40 EDT John McDermott