<![CDATA[Articles by B.L. Ochman]]> urn:uuid:a1c68d94-8953-d024-c384-77b1c99f9280 2013-05-24T10:02:51-04:00 AdAge Staff Articles by B.L. Ochman <![CDATA[Of Course Hyundai Knew Its Ad Would Offend -- Mountain Dew Too]]> urn:uuid:626a2448-5b65-bfe5-8fba-183d68b85158 B.L. Ochman <![CDATA[QR Codes Are Dead, Trampled by Easier-to-Use Apps]]> urn:uuid:c69294e5-b911-97a0-5c74-ac3009e022f2 B.L. Ochman <![CDATA[There Are 181,000 Social Media 'Gurus,' 'Ninjas,' 'Masters,' and 'Mavens' on Twitter]]> urn:uuid:ee3a2db6-021e-d1c0-8873-eb8b01880328 B.L. Ochman <![CDATA[Get Ready For a New Era of E-Commerce In 2013: Instant Gratification]]> urn:uuid:cd96be62-8221-fd6e-e37c-e6686c764953 B.L. Ochman <![CDATA[Chase Shows How Not to Manage an Online Charity Campaign]]> urn:uuid:9b327fad-aaa8-8eb3-3d54-965e77361b3b B.L. Ochman <![CDATA[How BIC Could Have Avoided the 'BIC for Her' Social Debacle]]> urn:uuid:d4cd9e21-5c1b-28e9-614d-0fd4c90c2d39 B.L. Ochman <![CDATA[Twelve Wild and Crazy Ways to Find a Job in a Tough Economy]]> urn:uuid:03ef92e2-a16b-d4d6-0fdb-080f0b1d2b8c B.L. Ochman <![CDATA[Why Twitter Is a Better Brand Platform Than Facebook]]> urn:uuid:47749b4e-691b-c520-a5f6-591499186708 B.L. Ochman <![CDATA[Doing It Wrong: 11 Boring Things GM Posted on Facebook]]> urn:uuid:8776ab6e-9f58-6e35-0390-4bf3427ffba2 B.L. Ochman <![CDATA[Why Creativity Isn't Free]]> urn:uuid:4d56f265-d535-9ff6-4039-ad2cafb97804 B.L. Ochman <![CDATA[PeekAnalytics: A New Way to Measure Twitter Influence]]> urn:uuid:62e92775-5c31-faf5-b024-1b1257d06c12 B.L. Ochman <![CDATA[No, QR Codes Aren't Dead. They're Just Used Badly]]> urn:uuid:d9d35b21-ec75-f9c7-1a11-ad044cf662bf B.L. Ochman <![CDATA[Google+ Mania: Most Pundits Are Missing the Real Point]]> urn:uuid:e47c3d97-3b8f-e581-1105-cc5b3c380ea7 B.L. Ochman <![CDATA[Fortune 50 to Consumers: Please Don't Call Us, Thanks]]> urn:uuid:780754d0-a4df-8656-298b-554926351768 B.L. Ochman <![CDATA[Why Apple, Ford and Zappos Have All Invested in Branded Mobile Codes]]> urn:uuid:196442eb-c9aa-7d69-a0db-c91497fcb6fd B.L. Ochman <![CDATA[Unclaimed Facebook Pages Torment the Fortune 50]]> urn:uuid:7ed69f0b-1750-a7a0-815b-511b23c167ef B.L. Ochman <![CDATA[Most Fortune 50 Brands Still Hiding Their Social Media]]> urn:uuid:8a3cf514-8613-7569-ab71-28006c876e91 B.L. Ochman <![CDATA[Social Media Kerfuffles Between Agencies and Brands? BFD!]]> urn:uuid:6c98327c-f894-5805-3209-ce16d4de2edf B.L. Ochman <![CDATA[In Defense of Social Media]]> urn:uuid:595ae9e4-9f60-4918-245a-b565f7dc7aa3 B.L. Ochman <![CDATA[Study: Corporate America Embracing Mobile, But You'd Never Know It]]> urn:uuid:010479bb-d684-4de2-64d9-9bc4d5fac3ee B.L. Ochman <![CDATA[Facebook Community Pages Are a Confusing Mess. Time To Fix Them]]> urn:uuid:7f8f1af6-481d-a670-83c4-32f3aea54ece B.L. Ochman <![CDATA[How to Drink from the Media Firehose (Without Drowning)]]> urn:uuid:ee4e947a-3a8e-34b0-9790-343e6ca0131f B.L. Ochman <![CDATA[Report: Be Mobile or Be Dust]]> urn:uuid:1c9cb469-73d7-3115-7207-9858c2a70617 B.L. Ochman <![CDATA[NYC Garbage Trucks Take QR Codes Mainstream]]> urn:uuid:4ae80deb-c085-c43d-ab4b-f313784d8a1f B.L. Ochman <![CDATA[Mark Zuckerberg Did Not Take Your Privacy]]> urn:uuid:09a8c9c7-24ac-1e0a-2202-44271a42accd B.L. Ochman <![CDATA[Why Promoted Tweets Will Change the Game for Advertisers]]> urn:uuid:16a47d9d-9078-eca5-8afc-042b27ff21f3 B.L. Ochman <![CDATA[How the Social Media Really Gets Made at Agencies]]> urn:uuid:dc86bddb-42e8-8df5-e275-ebb8ff8074e0 B.L. Ochman <![CDATA[Five Reasons Companies Should Not Block Access to Social Networks]]> urn:uuid:847558fb-1c88-1e2a-d71f-cc480a26c8c5 B.L. Ochman <![CDATA[Two Questions Every Marketer Should Ask Its Social-Media Agency]]> urn:uuid:0a4d7f8a-6ff9-8b82-04cd-550835e8568f B.L. Ochman <![CDATA[Ten Things Social Media Can't Do]]> urn:uuid:e016e39c-f2a8-a704-dcc8-89d9a932b826 B.L. Ochman