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<title type="html" ><![CDATA[Articles by Simon Dumenco]]></title>
<link href="http://adage.com/rss-author.php?id=711" ></link>
<id>urn:uuid:ca3028bb-6778-1900-d548-8e0c1ee2a0cb</id>
<updated>2013-05-18T05:37:43-04:00</updated>
<author><name>AdAge Staff</name>
</author>
<subtitle>Articles by Simon Dumenco</subtitle>
<entry>
<title type="html" ><![CDATA[Take that, Abercrombie! Ad Age's Media Guy on Filmmaker-Crusader's Harsh Viral Video]]></title>
<link href="" ></link>
<id>urn:uuid:86f509ba-e26a-3143-ef37-b3791cbcae19</id>
<summary type="html" ><![CDATA[
		Greg Karber -- a self-described "writer, performer, video-maker, cultural critic and entrepreneur" based in L.A. -- doesn&#039;t mince words. His YouTube video titled "Abercrombie & Fitch Gets a Brand Readjustment #FitchTheHomeless," starts with the words "Abercrombie & Fitch is a terrible company," and things only get more harsh from there. Scroll d]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[The Truth About Reddit]]></title>
<link href="http://adage.com/article/the-media-guy/truth-reddit-unnecessary-apology/241277/" ></link>
<id>urn:uuid:5f4d687a-7b39-b6f0-6b38-5a30d07fc6d5</id>
<summary type="html" ><![CDATA[1. Reddit has become, simply put, mainstream media. 

As noted in Ad Age recently, Reddit closed out 2012 with more than 37 billion page views and  400 million unique visitors. Even people who don&#039;t check the so-called social-news site regularly -- or at all -- constantly experience the Reddit Effect because ... 

2. The mainstream blog media is al]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[See the (Still Astonishing) Just-Named Magazine Cover of the Year]]></title>
<link href="" ></link>
<id>urn:uuid:a846b588-fc39-8f39-99f3-192d53166138</id>
<summary type="html" ><![CDATA[



You probably saw this coming: New York Magazine&#039;s Hurricane Sandy cover, dated Nov. 12, 2012, has just been named the Cover of the Year by the American Society of Magazine Editors. ASME&#039;s citation reads:




Shot on the Wednesday evening after Hurricane Sandy hit, Iwan Baan&#039;s photograph of Manhattan, half aglow and half dark, captured the large]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[The Manhunt for Media Screw-Ups]]></title>
<link href="http://adage.com/article/media/manhunt-media-screw-ups/241007/" ></link>
<id>urn:uuid:0feec062-2885-c719-be0a-2c86f656877a</id>
<summary type="html" ><![CDATA[Media news, views, data, criticism and a few laughs too. The best media journalists and commentators, and a sprinkling of leading experts, report and analyze all the stories that matter on media planning and buying; TV advertising and programming; web publishing; magazines; newspapers; radio and out-of-home.]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[How the U.S. Government Is Screwing Up the War Against Cyberterrorism]]></title>
<link href="http://adage.com/article/the-media-guy/u-s-government-screwing-war-cyberterrorism/240613/" ></link>
<id>urn:uuid:2ef1ee1d-ad40-8349-5428-8016b4706610</id>
<summary type="html" ><![CDATA[

The media coverage last Wednesday came in great, rolling, panicky waves: "Massive Cyberattack Hits Internet Users" (CNN.com); "Global Internet Slows After "Biggest Attack in History&#039;" (BBC); ""Largest Cyberattack Ever&#039; Is Happening Right Now, Threatens Rest of Web" (wired.co.uk); and so on and so forth. 











It had something to do with a d]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Are You More Influential Than Mitt Romney and Kim Kardashian?]]></title>
<link href="http://adage.com/article/the-media-guy/influential-mitt-romney/240498/" ></link>
<id>urn:uuid:35f678c2-5c2a-6edb-169b-c67f1acd8260</id>
<summary type="html" ><![CDATA[

I&#039;ve been keeping an eye -- a skunk eye -- on Mitt Romney. Or, rather, @MittRomney, his Twitter identity and his official Facebook page at facebook.com/mittromney. 




If we&#039;re to believe Klout, the self-described "standard for influence," the former governor of Massachusetts and failed presidential candidate is still hugely relevant in social m]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[20 Great, Not-So-Great and Sometimes Scary Moments in the History of Big Data]]></title>
<link href="http://adage.com/article/the-media-guy/20-great-great-scary-moments-big-data/240357/" ></link>
<id>urn:uuid:aacdcd29-3a71-4fd3-4485-4a50b7e9e742</id>
<summary type="html" ><![CDATA[

1) November 1936: The U.S. government starts issuing Social Security numbers. 




2) June 8, 1949: George Orwell&#039;s "Nineteen Eighty-Four" is first published. 












3) Some time in 1971 (the specific date is lost to history): IBM engineer George Laurer creates the Universal Product Code (UPC). 











4) Jan. 23, 1973: Inventor Mario C]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[The Brutal Truth About 'Big Data']]></title>
<link href="http://adage.com/article/dataworks/brutal-truth-big-data/240364/" ></link>
<id>urn:uuid:c8e0e000-cf77-8a80-eda9-d3b1e42cc8ca</id>
<summary type="html" ><![CDATA[AdAge&rsquo;s DataWorks will keep you on top of the latest news, trends and issues affecting how marketers put data to work.]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[9 Media Things That Should Be Immediately Regulated]]></title>
<link href="http://adage.com/article/the-media-guy/9-media-things-immediately-regulated/240233/" ></link>
<id>urn:uuid:2537ab66-e7d3-27f1-870f-df3779bcb46c</id>
<summary type="html" ><![CDATA[

Once again, in keeping with the spirit of this, the Regulation Issue of Advertising Age, your Media Guy has instituted a whole bunch of new laws, bylaws, bi-laws, in-laws and bi in-laws. For the betterment of media, marketing and mankind.  




YOU MUST READ THESE UPDATED TERMS OF SERVICE TO PROCEED: By reading this "ARTICLE," you irrevocably con]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Venti, Venti Annoying: So How Does Starbucks Misspell Your Name?]]></title>
<link href="http://adage.com/article/the-media-guy/starbucks-pop-song-head/240104/" ></link>
<id>urn:uuid:7c2cd647-188b-6f63-17fe-60cba537ec7c</id>
<summary type="html" ><![CDATA[A few weeks back I spotted a jpeg on image-sharing site Imgur with the caption "Told the barista my name was &#039;Bryan, with a y.&#039; This is what I got back." It showed a Starbucks cup with a hastily scrawled "Briany" on it. Ha! When I shared the image on Twitter, I heard back from plenty of folks who also thought it was funny -- and were eager to share]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[How Stat-Celeb Nate Silver Became the Human Face of Big Data]]></title>
<link href="http://adage.com/article/special-report-digital-alist-2013/ad-age-digital-a-list-538-s-nate-silver/239947/" ></link>
<id>urn:uuid:662d9f13-0c72-d2e7-5e42-828c40fa3975</id>
<summary type="html" ><![CDATA[



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<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Uh-Oh. The Tesla Motors vs. New York Times War Has Gone Nuclear]]></title>
<link href="http://adage.com/article/the-media-guy/uh-tesla-motors-york-times-war-nuclear/239806/" ></link>
<id>urn:uuid:ddcaaa67-693a-c64c-6fcb-ef2acbec9b52</id>
<summary type="html" ><![CDATA[

A war of words being waged between an innovative car maker and The New York Times has just gotten uglier. This past Sunday, the Times gave major play to a scathing review of Tesla Motors&#039; Model S battery-powered car titled "Stalled Out on Tesla&#039;s Electric Highway." The story, which was first posted online the previous Friday, fronted the paper&#039;s ]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Should the Obama Administration Execute David Sirota by Drone Strike?]]></title>
<link href="http://adage.com/article/the-media-guy/obama-administration-execute-david-sirota/239688/" ></link>
<id>urn:uuid:b6b77628-aeff-814f-4f79-d8c2c1854d85</id>
<summary type="html" ><![CDATA[

When you&#039;ve been a media columnist as long as I have, you realize that cycles of media outrage about government wrongdoing inevitably begin to resemble the movie "Groundhog Day," but without the happy ending. 




Consider one of the media obsessions of the moment: the Obama administration&#039;s ongoing Kafkaesque/Orwellian drone wars. Last week, NBC]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Why the Prosecution of Internet Activist Aaron Swartz Matters to You, Personally]]></title>
<link href="http://adage.com/article/the-media-guy/prosecution-aaron-swartz-matters/239289/" ></link>
<id>urn:uuid:f1d87223-cfd8-2f9d-6f08-d8ea93f7b02c</id>
<summary type="html" ><![CDATA[

Last week a friend asked me to explain why the death of internet activist Aaron Swartz has become such a media sensation. What he knew is what&#039;s been commonly reported since Swartz&#039;s suicide in New York on Jan. 11: Swartz was an "internet folk hero"&mdash;a brilliant programmer and a leader of the fight against SOPA (the draconian Stop Online Piracy ]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[The End of 'Social TV']]></title>
<link href="http://adage.com/article/the-media-guy/end-social-tv-socialtv-jumped-shark/239125/" ></link>
<id>urn:uuid:3da49c77-9add-2a51-4632-7f77fc7b1ada</id>
<summary type="html" ><![CDATA[

Before the dawn of the so-called social-TV phenomenon -- the intersection between social media and TV -- things were so much more complicated. Pre-Twitter (which launched in 2006) and pre-Facebook (born in 2004), it was totally a chore to find out what people thought about TV. 




Sure, you could check assorted dedicated blogs and websites (like]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[How Funny Or Die Got 5 Million Twitter Followers]]></title>
<link href="" ></link>
<id>urn:uuid:fbd8836a-bf70-082e-ef6b-6b999c88666e</id>
<summary type="html" ><![CDATA[

Funny or Die, the comedy site co-founded by Will Ferrell and Adam McKay in 2006, has reached a new milestone: 5 million followers on Twitter (@funnyordie) -- more than the NFL and (sort of) hot on the trail of Google and the Dalai Lama. 



Are you excited? No? Screw you! Will Ferrell is excited. Well, sort of. Here, we&#039;ll let him explain:





W]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[How Funny Or Die Got 5 Million Twitter Followers]]></title>
<link href="http://adage.com/article/the-media-guy/funny-die-5-million-twitter-followers/239080/" ></link>
<id>urn:uuid:645d7c56-45a3-353b-f70a-77b1a62c9953</id>
<summary type="html" ><![CDATA[

Funny or Die, the comedy site co-founded by  Will Ferrell and Adam McKay in 2006, has reached a new milestone: 5 million followers on Twitter (@funnyordie) -- more than the NFL and (sort of ) hot on the trail of  Google and the Dalai Lama. 



Are you excited? No? Screw you! Will Ferrell is  excited. Well, sort of . Here, we&#039;ll let him explain:

]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Ten Epic Media Feuds of 2012]]></title>
<link href="http://adage.com/article/the-media-guy/gawker-murdoch-clint-chair-10-media-feuds-2012/238941/" ></link>
<id>urn:uuid:5b975573-6ff3-78ee-282f-ca36eb64c1b0</id>
<summary type="html" ><![CDATA[

ANTHONY VS. PAULA  

When Food Network star Paula Deen, notorious promoter of  obscenely unhealthful grub, announced in January that  she has Type 2 diabetes and, oh, by  the way, had signed an endorsement deal with a diabetes-drug maker, longtime Deen critic Anthony "No Reservations" Bourdain tweeted, "Thinking of  getting into the leg-breaking ]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[The Very First and Very Last (Print) Newsweek Covers]]></title>
<link href="http://adage.com/article/the-media-guy/print-newsweek-covers/238918/" ></link>
<id>urn:uuid:c78678bc-d852-f4a3-2696-cc010a523914</id>
<summary type="html" ><![CDATA[

The very first cover of  Newsweek -- which actually started out as News-Week -- was dated Feb. 17, 1933, and included photos of  FDR, Stalin and other newsmakers of  the moment. The very last print edition of  Newsweek features a photograph of  the historic Newsweek building and a coverline that , tellingly, alludes to how we now communicate in o]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[The Most Damaged Big Brand of The Year Is...]]></title>
<link href="http://adage.com/article/the-media-guy/damaged-big-brand-year/238760/" ></link>
<id>urn:uuid:f29f8371-93b3-7511-2e24-ae0bd92eb6d5</id>
<summary type="html" ><![CDATA[

A little more than five years ago on AdAge.com, I called attention to an animated YouTube video titled "zunePhone ad." The iPhone was still new and everyone in tech and media circles was watching to see what Microsoft, Apple&#039;s main competitor back then, would come up with in response. The Zune music player -- Microsoft&#039;s  ultimately ill-fated att]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[In a BuzzFed, Gawkerized World, Photos of Naked Celebs and Barnyard Animals Are Interchangeable]]></title>
<link href="http://adage.com/article/the-media-guy/a-buzzfed-gawkerized-world-image-good/238672/" ></link>
<id>urn:uuid:4a8eb679-7950-3dfd-5d82-ad1d972cbd17</id>
<summary type="html" ><![CDATA[

As I walked through a show titled "Mario Testino: In Your Face" at Boston&#039;s Museum of  Fine Arts the other day, I felt a vague sense of  apprehension. 




The show is  a major retrospective of  the London-based Peruvian fashion and celebrity photographer whose work you know even if you don&#039;t know his name, given that  he&#039;s taken iconic photograp]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[SocialSocializing Is Iterating a Pivot and Rightsizing Redundancies]]></title>
<link href="http://adage.com/article/the-media-guy/a-holiday-note-socializer-chief/238557/" ></link>
<id>urn:uuid:09d0c35f-a784-16b5-b2fc-1b036ac457fc</id>
<summary type="html" ><![CDATA[EDITOR&#039;S NOTE: Last week in this space, SocialSocializing Founder-CEO Simon Dumenco answered some frequently asked questions about the launch of  his new social-media startup, which he says will revolutionize social engagement by  refocusing on sociability. Almost immediately, rumors began to swirl around the controversial company. Ad Age  obtained]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Introducing My Revolutionary Social-Media Startup, SocialSocializing]]></title>
<link href="http://adage.com/article/the-media-guy/introducing-social-media-startup-socialsocializing/238422/" ></link>
<id>urn:uuid:084804b3-0969-630f-bb6a-aa4d488f67ec</id>
<summary type="html" ><![CDATA[

So rumor has it that  you, Simon, are working on some sort of  stealth social-media launch. Does the world really need another social-media platform? 




Yes, it&#039;s true, and yes, I do think the world needs another social-media platform -- a different sort of  social-media platform. Think about the current niches in social media. For instance, th]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Crises Have a Way of Bringing a Media Company's Brand Values Into Sharp Focus]]></title>
<link href="http://adage.com/article/the-media-guy/crises-a-bringing-a-media-company-s-brand-values-sharp-focus/238106/" ></link>
<id>urn:uuid:06fa76b7-7df8-0d5f-017d-410c846a4193</id>
<summary type="html" ><![CDATA[

One thing I was reminded of  before, during and after Frankenstorm: In times of  crisis, you really find out who you can count on. And I&#039;m not just talking about my New York friends who kindly lent me their couches when I needed a place to stay, thanks to the minor inconvenience (compared to the absolute horrors that  many thousands of  others en]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Would You Rather Own a Magazine or a Digital Startup?]]></title>
<link href="http://adage.com/article/the-media-guy/a-magazine-a-digital-startup/237879/" ></link>
<id>urn:uuid:e3565cfd-82c0-4de4-5bcd-b20777262730</id>
<summary type="html" ><![CDATA[

On the evening of  Sunday, Oct. 14, Ad Age  Editor Abbey Klaassen and I stood on a small, remote-controlled boat -- one not much bigger than a queen-size bed -- floating in the pool at the Tonga Room & Hurricane Bar at the historic Fairmont Hotel in San Francisco. Normally the boat is  where the house band plays, but given that  it&#039;s the one spot]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Ad Age's Magazine A-List: Nancy Berger Cardone Is Publisher of the Year]]></title>
<link href="http://adage.com/article/media/ad-age-s-magazine-a-list-nancy-berger-cardone-publisher-year/237717/" ></link>
<id>urn:uuid:6626f322-2d69-9b9a-e54c-a0cf7f696e86</id>
<summary type="html" ><![CDATA[Media news, views, data, criticism and a few laughs too. The best media journalists and commentators, and a sprinkling of leading experts, report and analyze all the stories that matter on media planning and buying; TV advertising and programming; web publishing; magazines; newspapers; radio and out-of-home.]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Ad Age's Magazine A-List: Josh Tyrangiel Is Editor of the Year]]></title>
<link href="http://adage.com/article/media/ad-age-s-magazine-a-list-josh-tyrangiel-editor-year/237735/" ></link>
<id>urn:uuid:5996e543-1da6-b5ec-79f7-6069b8b1d874</id>
<summary type="html" ><![CDATA[Media news, views, data, criticism and a few laughs too. The best media journalists and commentators, and a sprinkling of leading experts, report and analyze all the stories that matter on media planning and buying; TV advertising and programming; web publishing; magazines; newspapers; radio and out-of-home.]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Imagine a World Without Justin Bieber, It's Easy If You Try]]></title>
<link href="http://adage.com/article/the-media-guy/imagine-a-world-justin-bieber-easy/237742/" ></link>
<id>urn:uuid:3eb09093-bba9-d6f3-a854-4cdc74d30ea1</id>
<summary type="html" ><![CDATA[

I have a confession: Although I&#039;m not, last I checked, an 11-year-old girl, I&#039;m sort of  a Belieber -- a Justin Bieber fan. 




Wait! Don&#039;t run away screaming! (Or run toward me screaming, if you happen to be an 11-year-old girl.) I&#039;ve got a good excuse, I swear.




But before I explain, I&#039;ll note that  I&#039;ve been thinking about The Biebs lately]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[Why I'm Mad at Hulu and Not Mad at Hulu at the Same Time]]></title>
<link href="http://adage.com/article/the-media-guy/mad-hulu-mad-hulu-time/237624/" ></link>
<id>urn:uuid:07b5b246-982f-a96a-48f7-5a1a90fabf5b</id>
<summary type="html" ><![CDATA[

Since its launch in March 2008, Hulu has had a great run -- and CEO Jason Kilar&#039;s star has just kept rising. (He was a top candidate for the Yahoo CEO job; in July he took himself out of  the running for the gig that  Marissa Mayer ultimately landed.) The streaming-video site has gotten a lot of  credit for making its user interface nice and simp]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
<entry>
<title type="html" ><![CDATA[A Facebook Faker Tells All]]></title>
<link href="http://adage.com/article/the-media-guy/a-facebook-faker-tells/237508/" ></link>
<id>urn:uuid:fe9070e0-5785-749a-708f-e955c9a9e0c2</id>
<summary type="html" ><![CDATA[

You may have seen reports about how some people have recently faced gentle interrogations from Facebook in the form of  a prompt that  states: "Please help us understand how people are using Facebook. Your response is  anonymous and won&#039;t affect your friend&#039;s account. Is this your friend&#039;s real name?" 




Below that  question a friend&#039;s name and]]></summary>
<updated></updated>
<author><name>Simon Dumenco</name>
</author>
</entry>
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