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<atom:link href="http://adage.com/article/the-media-guy/mind-social-media-obama-campaign-s-real-secret-weapon/238231/#comments" rel="self" type="application/rss+xml" /><title><![CDATA[Comments on: Never Mind Social Media. This Was The Obama Campaign's Real Secret Weapon]]></title>
<link>http://adage.com/article/the-media-guy/mind-social-media-obama-campaign-s-real-secret-weapon/238231/#comments</link>
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<description><![CDATA[To commemorate the winning team's deeply annoying and devilishly effective email marketing strategy, I present to you a short list of some of my favorite Obama-Biden campaign email subject lines -- with a twist.]]></description>
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<link>http://adage.com/article/the-media-guy/mind-social-media-obama-campaign-s-real-secret-weapon/238231/#comments-106520</link>
<description><![CDATA[I think the modern campaign won. Lesson learned]]></description>
<pubDate>Mon, 19 Nov 2012 15:31 EST</pubDate>
<author></author>
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<link>http://adage.com/article/the-media-guy/mind-social-media-obama-campaign-s-real-secret-weapon/238231/#comments-106384</link>
<description><![CDATA[misleading email subject lines... like all the lines he&#039;s spewed.]]></description>
<pubDate>Tue, 13 Nov 2012 16:02 EST</pubDate>
<author></author>
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<link>http://adage.com/article/the-media-guy/mind-social-media-obama-campaign-s-real-secret-weapon/238231/#comments-106367</link>
<description><![CDATA[This is so funny! I had no idea this happens. I&#039;m from the UK where election campaigns are seriously conservative, as you would expect.
Now that you mention it, the logo looks exactly as you describe it and that is a hilarious interpretation. I don&#039;t know how you come up with these creative, witty observations. Sadly, you&#039;d probably fail the Rorschach test- you&#039;d see too many (amusing) things in the ink blots and end up with a diagnosis.

The &#039;Meet me for Dinner&#039; is creepy and I&#039;m surprised these made it through your spam filters at all.
&quot;Baby take a chance or you&#039;ll never ever know&quot; Are you serious? Please let this be the fake one otherwise I will have to look at the President in a new light!]]></description>
<pubDate>Mon, 12 Nov 2012 21:27 EST</pubDate>
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<link>http://adage.com/article/the-media-guy/mind-social-media-obama-campaign-s-real-secret-weapon/238231/#comments-106361</link>
<description><![CDATA[I&#039;m gonna guess &quot;Baby take a chance or you&#039;ll never ever know&quot;... isn&#039;t that a Justin Beiber song?
Hope I&#039;m right... I love tom&#039;s toothpaste :)

I think they did a great job using modern communication means overall
I agree with Kathleen, the emails were annoying...but they worked. Halfway through I was donating on a monthly basis!]]></description>
<pubDate>Mon, 12 Nov 2012 16:03 EST</pubDate>
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<title><![CDATA[By: jason]]></title>
<link>http://adage.com/article/the-media-guy/mind-social-media-obama-campaign-s-real-secret-weapon/238231/#comments-106359</link>
<description><![CDATA[Please, so what exactly was the Obama-Biden branding? Hope and Change? Not even close. I still have no idea what their big plans are for the next 4 years. It seems they have 1 one small tactic in mind - make the &quot;wealthy&quot; pay more in taxes. Mitt Romney never changed his &quot;brand&quot; at all. He ran as the guy who could improve the economy by creating jobs. But, apparently for 51% of the population that wasn&#039;t an appealing enough message. Or, maybe some of them never got that message thanks to the media coverage that seemed to suggest Mitt Romney was one thing when governing Massachusetts, something different during the Republican primaries and then something different again when running for President.]]></description>
<pubDate>Mon, 12 Nov 2012 15:41 EST</pubDate>
<author>jason</author>
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<link>http://adage.com/article/the-media-guy/mind-social-media-obama-campaign-s-real-secret-weapon/238231/#comments-106354</link>
<description><![CDATA[The emails were a pain in the ass. For one they would make you think Jay Z was emailing you haha so not cool, but yes effective, but the last 2 days of the campaign were a bit much. I didn&#039;t need 15 emails though I was annoyed because I already voted. Ahhh well at least the election is over. Though I am rather mad they sent me two of the same LGBT stickers and I never got the cool round one I ordered...sad day.]]></description>
<pubDate>Mon, 12 Nov 2012 13:41 EST</pubDate>
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