<rss version="2.0"
					xmlns:content="http://purl.org/rss/1.0/modules/content/"
					xmlns:wfw="http://wellformedweb.org/CommentAPI/"
					xmlns:opensearch="http://a9.com/-/spec/opensearch/1.1/"
					xmlns:atom="http://www.w3.org/2005/Atom"
				  >
<channel>
<atom:link href="http://adage.com/article/digitalnext/facebook-base-engage-superfans/238773/#comments" rel="self" type="application/rss+xml" /><title><![CDATA[Comments on: A Brand's Best Use of Facebook: Engage With the Superfans]]></title>
<link>http://adage.com/article/digitalnext/facebook-base-engage-superfans/238773/#comments</link>
<language>en-us</language>
<ttl>120</ttl>
<description><![CDATA[A brand may have lots of Facebook fans, but gets far more return from those who are most passionate. Treat them well.]]></description>
<item>
<title><![CDATA[By: JENNIFER TURNBULL]]></title>
<link>http://adage.com/article/digitalnext/facebook-base-engage-superfans/238773/#comments-107075</link>
<description><![CDATA[Great article! Makes perfect sense. Is there a tool ou there that helps identify superfans?]]></description>
<pubDate>Tue, 18 Dec 2012 12:56 EST</pubDate>
<author>JENNIFER TURNBULL</author>
</item>
</channel>
</rss>