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<atom:link href="http://adage.com/article/the-media-guy/burgerking-mcdonald-s-twitter-hack/239878/#comments" rel="self" type="application/rss+xml" /><title><![CDATA[Comments on: @BurgerKing Becomes McDonald's: What You Missed in the
 #failurewhopper Twitter Hack]]></title>
<link>http://adage.com/article/the-media-guy/burgerking-mcdonald-s-twitter-hack/239878/#comments</link>
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<description><![CDATA[
What happened when Burger King's official Twitter account got hacked -- and turned into a supposed McDonald's account.]]></description>
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<link>http://adage.com/article/the-media-guy/burgerking-mcdonald-s-twitter-hack/239878/#comments-108316</link>
<description><![CDATA[God if the Twitter Password was Whopper123 someone should get fired I hope that&#039;s a silly rumor because if not then they should hire a 12 year old to run the account since it&#039;s common knowledge not to do passwords like that.]]></description>
<pubDate>Tue, 19 Feb 2013 14:16 EST</pubDate>
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<link>http://adage.com/article/the-media-guy/burgerking-mcdonald-s-twitter-hack/239878/#comments-108314</link>
<description><![CDATA[The only really interesting thing was looking at the account&#039;s tweets pre-hacking and seeing how uninspired and taciturn Burger King was on Twitter. One wonders if this moment will change their social strategy on Twitter....

Matt Quint
Director, Center on Global Brand Leadership, Columbia Business School
www.BRITEconference.com (March 4-5, 2013 | NY)
@mattquint]]></description>
<pubDate>Tue, 19 Feb 2013 13:34 EST</pubDate>
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<link>http://adage.com/article/the-media-guy/burgerking-mcdonald-s-twitter-hack/239878/#comments-108311</link>
<description><![CDATA[Luckily I was watching this unfold in real time. It was interesting to follow. Everything I witnessed is covered in my blog including screenshots of the tweets at: http://advertorious.com/2013/02/18/burger-king-sold-to-mcdonalds-sort-of/]]></description>
<pubDate>Tue, 19 Feb 2013 12:38 EST</pubDate>
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<link>http://adage.com/article/the-media-guy/burgerking-mcdonald-s-twitter-hack/239878/#comments-108308</link>
<description><![CDATA[Say a bit of an FYI: the reported password for the BK Twitter page was Whopper123. Mentioned here: http://www.zennie62blog.com/2013/02/18/burger-kings-twitter-account-hacked-mcdonalds-logo-slapped-on-74210/]]></description>
<pubDate>Tue, 19 Feb 2013 12:16 EST</pubDate>
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<link>http://adage.com/article/the-media-guy/burgerking-mcdonald-s-twitter-hack/239878/#comments-108296</link>
<description><![CDATA[AFAIK Twitter has no limit on password length, so how exactly was their account accessed? Bizarre.]]></description>
<pubDate>Mon, 18 Feb 2013 19:10 EST</pubDate>
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