Advertising Age - Video http://adage.com/rss-feed.php?section_id=506 en-us 120 Advertising Age - Video http://adage.com/rss-feed.php?section_id=506 http://adage.com/img/adage-logo-sm.gif Marketers as Media Companies: A Disruptive Trend Revisited http://adage.com/brightcove/lineup.php?lineup=1266084202
Ad Age Editor Jonah Bloom at the ANA Conference]]>
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WPP and the China Market http://adage.com/brightcove/single.php?title=50875457001
CEO Martin Sorrell Discusses His World Strategy]]>
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Eddie Murphy's Long-Term Effect on Ad Agency Diversity http://adage.com/brightcove/single.php?title=49721690001
The Video Story of Dallas' Marcus Graham Project]]>
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Inside the Changing World of Mobile Social Games http://adage.com/brightcove/lineup.php?lineup=18982295001&title=39590361001
The tech shift that allows the "social graph" -- or the data matrix -- of each person's friends network to be connected to external mobile webware is big news for game makers.]]>
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How Marketers Get It Wrong With Mommy Bloggers http://adage.com/brightcove/lineup.php?lineup=18982295001&title=30191522001
The COO of BlogHer, one of the largest female blogging hubs, tells marketers how not to aggravate and alienate those you hope to partner with.]]>
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Tracking the Giants of Viral Video: New Data Insights http://adage.com/brightcove/lineup.php?lineup=18982295001&title=28181926001
Online video is no longer a sideshow with brands like T-mobile, Samsung and Cadbury scoring viral hits racking up more than 10 million views.]]>
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LinkedIn: The Purposefully Unsticky Social Media Site http://adage.com/brightcove/lineup.php?lineup=18982295001&title=45062864001
LinkedIn may be the least glitzy of the major social media sites but it's also one of the most successful. An Interview with Founder Reid Hoffman.]]>
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A Game Designer Who Doubts Value of In-Game Ads http://adage.com/brightcove/lineup.php?lineup=18982295001&title=42663360001
Area/Code's Kevin Slavin exlains how static in-game ads may be the least effective way for marketers to engage video-game players.]]>
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How Game Engine Technology Will Change Ad Creative http://adage.com/brightcove/lineup.php?lineup=18982295001&title=33827706001
Zoic Studios' Loni Peristere discusses how advertising is being changed by the software advances being made in the video game industry.]]>
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