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Wanted: Account executives who know how to foster great creative
A crucial part of the manager's role has gotten lost in the rise of the holding-company model READ MORE
Here's how to harness the Hispanic market
Marketers who look long-term and avoid assumptions can come closer to capturing that elusive Latino demographic READ MORE
Guerrilla efforts in Beijing? Don't even think about it
Out of Site at AdAge.com READ MORE
Power couple: How bloggers and advertisers can finally hook up
To truly explode, blogosphere needs improved ad-placement system, more detailed metrics READ MORE
Firefoxers get paid to convert IE users
Out of Site at Adage.com READ MORE
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