Advertising and Marketing Wisdom: Adages

Consumers Prefer Beyonce as a Blonde (Or at Least in a Bikini)

Consumers Prefer Beyonce as a Blonde (Or at Least in a Bikini)

H&M TV ads feature singer as a blonde and brunette, but consumer research shows one performed much better.

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Is Your Conference Room an Einstein, a Slayer Cake or a Plain Old B?

Is Your Conference Room an Einstein, a Slayer Cake or a Plain Old B?

Victors & Spoils is trying to crowdsource the names of its meeting spaces.

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Dove's 'Real Beauty' Sketch-Artist Video Gets Parodied... With Men

Dove's 'Real Beauty' Sketch-Artist Video Gets Parodied... With Men

Dove went viral with a video showing women that they're more beautiful than they think. Now comes the inevitable parody.

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Ad Biz Is Yukking It Up With the #AgencyLife Hashtag

Ad Biz Is Yukking It Up With the #AgencyLife Hashtag

If you haven't checked out the flurry of tweets about what working at an agency is like, you probably should.

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In Honor of 'Mad Men's' Return, See Our Favorite Ads From the 1960s

In Honor of 'Mad Men's' Return, See Our Favorite Ads From the 1960s

Check out some of the classics from advertising's golden age and see how far creativity has come -- or not.

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10 People Who Thought Scope Bacon Was Real -- And Are Pissed Off at Procter & Gamble

10 People Who Thought Scope Bacon Was Real -- And Are Pissed Off at Procter & Gamble

It felt fairly obvious that P&G's Bacon Mouthwash was just an April Fool's Joke. But some consumers just don't have a funny bone.

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P&G's 'Bacon Mouthwash' Sounds Like an April Fool's Gag

We're not falling for Scope's silly product prank and hope you don't either.

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Battle of the Bulge: Underwear Brands Fight to Outfit Jon Hamm's 'Impressive Anatomy'

Battle of the Bulge: Underwear Brands Fight to Outfit Jon Hamm's 'Impressive Anatomy'

Jockey and Fruit of the Loom want to be associated with the "Mad Men" star.

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Is (Fake) Twitter Pope the Next Justin Bieber?

Is (Fake) Twitter Pope the Next Justin Bieber?

A Twitter account attributed to Jorge M. Bergoglio saw its followers rise 3400% in space of an hour.

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Forget 'Harlem Shake' -- Watch Ogilvy Sing 'Fame' Back in 1982

Forget 'Harlem Shake' -- Watch Ogilvy Sing 'Fame' Back in 1982

Meet the great-granddaddy of all those 'Harlem Shake' and 'Call Me Maybe' agency videos.

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The 14 Zaniest Subscription-Commerce Startups

The 14 Zaniest Subscription-Commerce Startups

From Paleo Diet Foods to Dive Bar Tees, consumers can sign up for some weird mailers

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Former Ad Guy Goes Looking for Love in Political Commercial

Former Ad Guy Goes Looking for Love in Political Commercial

Former NMS CEO Pete Snyder is running for office -- and breaking a few political advertising rules.

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Over 60 Ad Agencies Have Harlem Shake Videos

Over 60 Ad Agencies Have Harlem Shake Videos

TBWA Paris, Grey Moscow, DDB Barcelona and M&C Saatchi Johannesburg are among those that are taking the meme viral, and brands like Pepsi and Chili's are now jumping in too.

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Client Stiffs Agency, Shop Gets Even By Replacing Website With Mean Message

Client Stiffs Agency, Shop Gets Even By Replacing Website With Mean Message

It's probably a good idea to pay your web designer on time -- so he doesn't do this to your website.

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Condom Cab Hits Pothole at City Hall

Condom Cab Hits Pothole at City Hall

Trojan said it had clearance to run a Valentine's Day taxi, but New York Taxi and Limousine Commission recalls no such thing.

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Condom Cabs Come to NYC on V-Day

Condom Cabs Come to NYC on V-Day

Trojan takes to the streets with taxis on Valentine's Day offering free rides and quizzes on sexual health

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One Direction Partners Up (Again) for Toothbrush Launch

After putting its name on toothpaste and toothbrushes from Colgate and Brush Buddies, One Direction will now front musical toothbrushes for Arm & Hammer.

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Good Ad or Objectification? Kate Upton's Slow-Mo Car Wash for Mercedes

Good Ad or Objectification? Kate Upton's Slow-Mo Car Wash for Mercedes

The ad is not, for what it's worth, a Super Bowl teaser precisely.

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American Airlines and Jon Hamm's Baggage

American Airlines and Jon Hamm's Baggage

The new ad's voice-over risks reminding "Mad Men" fans, at least, of a story arc American Airlines would rather forget.

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Copywriter's Debut Novel a Hilarious, Heartfelt Take on Adland

Copywriter's Debut Novel a Hilarious, Heartfelt Take on Adland

Copywriter John Kenney's 'Truth in Advertising' is hilarious -- and it's got a marketing campaign.

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