Creativity Pick of the Day

Grey Brings Febreze Experiment to Life in New York

Grey Brings Febreze Experiment to Life in New York

Not everyone totally believed Febreze's commercials featuring blindfolded people. To persuade consumers, Grey New York pulled off a stunt in New York.

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To Advertise a Toilet Cleaner, Droga5 Tells the Tale of a Bodybuilder

To Advertise a Toilet Cleaner, Droga5 Tells the Tale of a Bodybuilder

Here's a truly different way to advertise toilet cleaner, from Droga5, Sydney.

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Y&R Buenos Aires Secretly Films Olympic Spot on Falkland Islands

Y&R Buenos Aires Secretly Films Olympic Spot on Falkland Islands

For Argentina, having the Olympics take place in London this year is a matter of national pride -- and not just in a sports context.

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For Ford, JWT Melbourne Takes on Cane Toads

For Ford, JWT Melbourne Takes on Cane Toads

JWT Melbourne makes toad secretions the subject of this hilarious ad for Ford.

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Weather Can be Fun: Forecasting Gets Social at Weather.com

Weather Can be Fun: Forecasting Gets Social at Weather.com

The site is being relaunched as a more personalized experience, integrating social media and customized for users' locations and behaviors.

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What's That in My Drink? Virgin Atlantic Makes Ice in the Shape of Richard Branson's Head

What's That in My Drink? Virgin Atlantic Makes Ice in the Shape of Richard Branson's Head

After launching its own lipstick line, the airline is now offering passengers in its newly unveiled Upper Class suites a bit of Sir Richard Branson floating in their tomato juice.

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DraftFCB Portugal on Why Football Players, Rock Stars Are Jealous of You

DraftFCB Portugal on Why Football Players, Rock Stars Are Jealous of You

Copy-heavy campaigns don't always work, but when they do, they can be great.

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Weapons Vlogger Tests a Gun-Outfitted Quadrotor in Latest Call of Duty Tease

Weapons Vlogger Tests a Gun-Outfitted Quadrotor in Latest Call of Duty Tease

Activision has pulled a pretty fantastic marketing stunt for its next Call of Duty game, which is set to be revealed May 1.

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DDB Paris Celebrates 60 Years of Mr. and Mrs. Potato Head

DDB Paris Celebrates 60 Years of Mr. and Mrs. Potato Head

Hasbro and DDB Paris commemorate 60 years of hot and heavy, spudtastic loving between Mr. and Mrs. Potato Head with this print ad that can be interpreted two ways.

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Baby Talk Gets Real in Ad from Nestle's Guigoz and Publicis Conseil

Baby Talk Gets Real in Ad from Nestle's Guigoz and Publicis Conseil

Director David Shane puts talking infants to good use in this commercial for the French brand.

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Dove's 'Ad Makeover' Tries to Bring Positive Ad Messages to Facebook

Dove's 'Ad Makeover' Tries to Bring Positive Ad Messages to Facebook

Dove, known for its "real beauty" campaigns, is targeting those Facebook ads that tell you to increase your bust size or get rid of that extra tummy fat.

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Mexican Campaign Encourages You to Swap Dog Poop for Free Wi-Fi

Mexican Campaign Encourages You to Swap Dog Poop for Free Wi-Fi

In an effort by DDB, Mexico, internet portal Terra is encouraging dog owners to scoop by offering them free W-iFi in return.

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Ikea Cuts the Cords, Integrates Furniture and Electronics with 'Uppleva'

Ikea Cuts the Cords, Integrates Furniture and Electronics with 'Uppleva'

The integrated entertainment system in a stylish console was introduced in a YouTube product demonstration out of Forsman & Bodenfors that already has more than 1 million views.

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Ogilvy Mumbai Gets You to Experience New Sour Mentos -- in a TV Spot

Ogilvy Mumbai Gets You to Experience New Sour Mentos -- in a TV Spot

TV commercials sometimes can be quite limiting, especially when you're trying to use them to show just how sour your product, Mentos Sour Marbles, is.

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Eau de Macbook Pro: Apple Unboxing Scent Made Into a Perfume

Eau de Macbook Pro: Apple Unboxing Scent Made Into a Perfume

Forget the scent of a new car. These days, the hottest unboxing fragrance is that of a new Apple product being opened.

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20th Century Fox Introduces You to David in Latest 'Prometheus' Promo

20th Century Fox Introduces You to David in Latest 'Prometheus' Promo

The marketing for Ridley Scott's upcoming film "Prometheus" continues to outshine that of recent releases (yes, even you, "Hunger Games").

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Tupac Makes After-Death Appearance at Coachella

Tupac Makes After-Death Appearance at Coachella

Coachella Music Festival attendees were in awe as they were treated to a performance by Tupac Shakur on Sunday night.

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'Downton Abbey' Star Michelle Dockery in Surprising DDB Spot

'Downton Abbey' Star Michelle Dockery in Surprising DDB Spot

DDB and director Jim Wheedon produced a provocative short film benefiting U.K. charity Changing Faces.

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The Hunter and the Bear Are Back for TippExperience 2

The Hunter and the Bear Are Back for TippExperience 2

Think they couldn't top 2010's fun marketing campaign? Think again.

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TNT Brings Drama to a Small Belgian Town

TNT Brings Drama to a Small Belgian Town

Network lets Belgians know it has arrived with a great viral stunt by Duval Guillaume Modem.

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