June 17, 2013
The deal covers more than 300 hours of new programs, including shows based on franchises like "Shrek" and "Madagascar."
June 17, 2013
A year after its stake in Buddy Media earned WPP $62 million, WPP Digital has taken a stake in digital video network Fullscreen.
June 14, 2013
People close to the pitch say the review aims to promote Samsung's consumer electronics business globally.
June 13, 2013
Best Buy and Microsoft announced plans to add Windows stores to 500 of the electronics retailer's locations in the U.S. and Canada.
June 13, 2013
Foursquare has partnered with Samsung for My History, a feature that will provide users with infographics based on their check-in histories.
June 13, 2013
See two of its first shows here. The studio is also working with Starcom to create content for its clients.
June 12, 2013
A 30-second spot for the new Myspace will begin airing tonight and will run tomorrow during game four of the NBA Finals.
June 12, 2013
It's a move that could eventually put Facebook and Twitter in more direct competition for ad budgets now targeting live TV events.
June 12, 2013
While Microsoft is touting the Xbox One as a mass-market device essential for any living room, Sony is more narrowly focused on gamers.
June 12, 2013
Time Warner and other pay-TV companies are trying to keep programmers away from potential TV disruptors such as Intel, Apple and Google.
June 11, 2013
Where you can see Chelsea Clinton, Tracy Morgan, John Legend and Nina Garcia all in one place?
June 11, 2013
Brands like Best Buy and Whole Foods have run promotions that pop up while users are setting their routes, alerting them to a nearby store.
June 11, 2013
Twitter has struck a deal with Everyday Health to mine health-related tweets for outbreaks and ad dollars.
June 11, 2013
The firm found negative social-media buzz for a telecom client hurt signups by 8%, “offsetting their entire TV spend.”
June 11, 2013
WPP shops VML and Wunderman currently handle digital business for the airline.
June 11, 2013
Amid the Obama administration's escalating data collection scandal, congress's investigative arm is conducting a data broker study.
June 11, 2013
Desktop ad spend will reach its peak in 2014 at $35.39 billion, after which it will steadily decline, according to eMarketer.
June 11, 2013
Thanks to last week’s NSA stories, the stateside push for the U.K.'s The Guardian has become a shove.
June 11, 2013
Say Media restarts from scratch with tech blog's new Snow Fall-like article layout, any-screen focus and two native ad units.
June 11, 2013
Mobile app usage is exploding but the lack of reliable app measurement could throw a wrench into the mobile ad spending machine.