May 07, 2013
Free tool from startup Simulmedia hoping to bring more rigor to the data around TV advertising.
May 07, 2013
Leading U.K. agency exec Nicola Mendelsohn is joining Facebook as VP for Europe, Middle East, Africa and Russia.
May 07, 2013
King becomes first mobile-game developer to run a solo TV effort in U.S. to promote a game.
May 06, 2013
Now the smartphone leader, many predicted Samsung would shift away from its focus on Apple for the Galaxy S4. They were wrong!
May 06, 2013
The ad world got the digital upfronts it wanted -- and unveiled more than 100 shows -- but will they make that big of a difference?
May 03, 2013
Music's most famous one-year-old, Blue Ivy Carter, also managed to trend this week -- for no better reason than having famous parents.
May 03, 2013
The gaming company is the latest to try making the case that it deserves video ad dollars -- in its case, on mobile.
May 02, 2013
"Martha would be here... But she's on a date," Martha Stewart Living Editor-in-Chief Pilar Guzman joked as she accepted an award.
May 02, 2013
Brands have been working with YouTube stars for years, but what if you could identify a not-yet star before they got big?
May 02, 2013
While there's still no advertising on Instagram, the feature offers marketers new tricks to vie for users' attention.
May 02, 2013
Plenty of marketers are experimenting with Vine, but few have found ways to truly add value to the 6-second video platform for consumers. Lowe's may be on its way to cracking the code.
May 02, 2013
The publisher said it wil match production dollars with promotion and marketing. New series include "Angry Nerd" and "Single Life."
May 01, 2013
YouTube used its 'Brandcast' as an opportunity to show off homegrown talent such as Kid President and laud viral videos like the "Harlem Shake."
May 01, 2013
Facebook's delay in launching mobile ads was once considered an existential threat to the company, but the tables have turned.
May 01, 2013
The event will be staged everywhere from Anchorage, Alaska to Albuquerque, N.M., and feature acts including Kendrick Lamar, Sublime with Rome, Alex Clare and the Flaming Lips.
May 01, 2013
AwesomenessTV, one of YouTube's more successful content investments, becomes the first to be acquired by big media.
May 01, 2013
The Hollywood talent agency came to New York to pitch ad buyers on shows from its stars. Sarah Jessica Parker's "City.Ballet" is coming to AOL.
May 01, 2013
Mobile app Placed captures data on the physical locations of people hundreds of times each day.
April 30, 2013
AOL is pitching ad buyers on a slate of shows and an easier way to shift TV dollars its way.
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