The move spells the end of JWT's 40-year relationship with Cadbury brands, which joined the Mondelez portfolio back in 2009.
Independent agency Mother is planning to open its fourth office in Brazil next year and has asked creative Gustavo Sousa to lead the charge.
C-suiters temporarily relocate to fast-growing markets to bone up on best practices and meet with local officials.
An ad agency in Rio wants to teach poor people in the slums how to be consumers.
This music video created by Volvo for the dance group Swedish House Mafia cleverly bridges the gap between branded content, product placement and social media.
Ever forget to record a TV show and wish there was another way to do it? Brazil's largest satellite provider is testing a way for subscribers to record shows via Twitter.
A look at how the beverage giant is attempting to bridge nations in conflict with its "Small World Machines" campaign.
Following a fast-paced agency review, the Interpublic Group of Cos.' shop wins global media duties for the e-commerce giant.
Bacardi and the "Cuba Libre" both originated in Cuba, but political considerations meant the new commercial had to be shot in Uruguay.
Advertising Age brought its Women to Watch franchise to a third continent this week, in a partnership with local licensee MediaCat.
Takeout pizza and a DVD are a natural fit for many. So Domino's Pizza in Brazil decided to combine the two in a campaign via Artplan Sao Paolo.
Reports that Gabriel Li died of chronic overwork have not been substantiated. Still, his death highlights the lack of boundaries between work and personal life in China.
Campaign from Droga5 in Sydney encourages techies to kick it old-school -- with a paperback -- for a few hours.
The company's got aggressive growth plans: it wants 55% of all revenue to come from new global markets within five years.
Five years after consolidating its global media account at WPP's Mindshare, LG is now moving a big chunk of it to Havas Media.
First came the cola. Now comes the beer.
To promote Mercedes Smart cars to Russians (who like driving big cars), BBDO Russia actively proved to potential customers the benefits of having a smaller vehicle.
The aim of this contest is to identify promising talent to send to the Cannes International Festival of Creativity.
Facebook's user base is growing quickly in emerging markets such as India, Brazil and Russia, while growth slows in mature ones like the U.S.
TBWA/G1 Paris promotes Nissan's "self-healing paint," a technology pioneered by the automotive brand that makes the car essentially scratch-proof.