May 14, 2013
Subscribers will receive Meredith's own Parents and American Baby magazines instead; at least 60 staffers are losing their jobs.
May 14, 2013
It's not worth waiting for seamless, TV-based interactive video. Devices and infrastructure are already in place.
May 14, 2013
Staples-owned Quill.com is planning an ad push for its Dunder Mifflin brand around the final episode of the NBC sitcom. But it isn't stopping there.
May 13, 2013
Despite expansion, Shiner stays true to core fans by sticking with its hometown agency and "comfortable" mix of digital, out-of-home and print that communicates brew's Texan personality.
May 14, 2013
Twenty-three years of show's footage will be open to advertisers and brands for use in commercials -- for a fee, of course.
May 13, 2013
NCS rolls out system that lets buyers and sellers run instant analyses to understand how heavily the "Modern Family" audience is weighted with tissue-brand switchers.
May 13, 2013
The WPP media agency has won TGI Friday's media-buying and planning business.
May 13, 2013
The shopping magazine, which has outlasted its print imitators but now has its own struggles, is leaving the studio for the real world more often.
May 13, 2013
Don doesn't drink blood -- at least not yet -- but last night was an object lesson in how the 1968 version of Don Draper wields power in the office and out. It's not a pretty sight.
May 13, 2013
The TV-upfront chess game is about to begin. With about $9.2 billion in broadcast-advertising commitments on the line, here's how the top six are positioned.
May 13, 2013
Defiant TV-on-TV defender insists mass trumps digital content and social engagement -- and his numbers "speak for themselves."
May 13, 2013
While it can be invigorating to declare the upfronts anachronistic, obsolete or dead, you could easily argue the opposite: that they're more important, wanted -- indeed needed -- than ever.
May 10, 2013
Troy Young discovered digital in 1992, when he created a system for the weekly Montreal Mirror that let readers log in to a shared desktop and discuss stories.
May 10, 2013
There may be a new agency on the scene come Sunday's episode of "Mad Men," leaving us precious few hours to speculate.
May 10, 2013
The show's only judge to appear on each of its 12 years is leaving. "Idol" is no longer No. 1, but it still ranks in the top 10.
May 09, 2013
Agencies will learn BuzzFeed-style storytelling -- all the better to create sponsored posts on the site.
May 09, 2013
Upwave content will live online and across networks including TNT, TBS, CNN and HLN.
May 09, 2013
The maker of high-end vacuums and appliances previously worked with different media shops around the world.
May 08, 2013
Jockey, TiVo and Nike still have Mr. Tebow on their rosters, but even if endorsements dry up, ESPN and Fox Sports might take a look.
May 08, 2013
AOL turned in a solid first quarter with advertising revenue up across all segments, the first time that's happened in five years.