News

Is America Ready for Tequila-Flavored Beer?

By E.J. Schultz on 04.24.2014

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Check It, Chipotle: Taco Bell Tests Fast-Casual Concept in California

By Maureen Morrison on 04.24.2014

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Check Out Ronald McDonald's Two New Looks

By Lorene Yue on 04.23.2014

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Robert Gray, Influential Lobbyist and Hill & Knowlton Exec, Dies at 92

By Grace Chung on 04.23.2014

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McD's CEO: We Have Not Been Affected by Breakfast Competition

By Maureen Morrison on 04.22.2014

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See the Spot: KFC Dares With Double Down

By Maureen Morrison on 04.21.2014

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General Mills Pulls New Legal Policy After Consumer Uproar

By E.J. Schultz on 04.20.2014

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G.M. President's Next Challenge: Getting Young Urbanites to Buy Trax Mini SUV

By Michael McCarthy on 04.18.2014

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Doritos 'Mystery' Flavors Will Test Consumer Loyalty

By E.J. Schultz on 04.18.2014

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Samsung CMO Todd Pendleton Says Advertising, Not Copying, Toppled Apple

By Mark Bergen on 04.14.2014

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Dove's 'Real Beauty' Hits a Rough Patch

By Jack Neff on 04.14.2014

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Snapchat 'Live Film' Introduces Taco Bell's Next Locos Taco

By Maureen Morrison on 04.13.2014

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Google Shows Itself Master of April Fools' Pranks With Two Viral Videos

By Grace Chung on 04.11.2014

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Golf Channel's 'Arnie' Offers Look at King of Sports Marketing

By Michael McCarthy on 04.09.2014

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David Beckham Makes Booze Marketing His Next Goal

By E.J. Schultz on 04.08.2014

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Taco Bell Ridicules McDonald's Egg McMuffin in New Spot

By Maureen Morrison on 04.07.2014

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Guess Who's Getting Back Together With Jenny Craig?

By E.J. Schultz on 04.07.2014

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Yum Targets Chick-fil-A With Concept Store in Texas

By Maureen Morrison on 04.07.2014

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Samsung's Selfie Backfire: Overreach May Bring Tactic to Early Halt

By Mark Bergen on 04.04.2014

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How KBS+ Got Into the Nail-Polish Business

By Alexandra Bruell on 02.19.2014

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Timberland Revamps Marketing, Goes After Millennials

By Natalie Zmuda on 10.02.2013

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Watch Nelly Rap for Honey Nut Cheerios

By E.J. Schultz on 08.13.2013

How Audi Scored a Starring Role in '50 Shades of Grey'

By Rupal Parekh on 08.13.2012