The car insurance industry starts to go soft after years of mascots, jokes.
After recalls and shortages, brand is reintroduced with an anthemic spot.
P&G and Swiffer Use Average People to Demonstrate the #EverydayEffect
The campaign is organized around six "passion points:" food, waves, sports, travel, entertainment and outdoors.
Viggle is ready to move beyond word-of-mouth marketing. See its first TV commercial here.
Sportswear giant launches global ad push with minute-long "I Will" spot, which features inspiring athletic feats mixed with tech-enabled gear.
A pair of notable new ads for Chevrolet and Bud Light Platinum made their debut during the 2013 Grammys. See the "Find New Roads" anthem and Justin Timberlake's beer spot.
Google has tapped Cookie Monster in its first big marketing push of the new year, which promotes Google Play.
After years of marketing to just about the youngest driving demographic possible, Toyota's Scion brand announces a campaign that's a mea culpa of sorts that its ads may have aimed too young in the past.
The U.S. Embassy in Islamabad has been airing a 30-second ad featuring Barack Obama and Hillary Clinton condemning "The Innocence of Muslims."
Super Bowl-winning quarterback Eli Manning joins Coach T in ad breaking during tonight's game.
With non-sponsors now free to begin promotions, Gatorade is hitting hard with an ad that says, "We weren't there on stadium billboards. ... We were there for real -- inside the bodies of some of the greatest athletes on earth."
After being killed off earlier this year, William Shatner's 'Negotiator' is back in action.
Tide enlisted the 90-year-old Golden Girl turned go-to pitch woman to "break the rules of white" in a new campaign.
Nationwide has abandoned its geeky "World's Greatest Spokesperson in the World" character for the Pretty Woman. Well, sort of.
Muse Communications is participating in 'The Pitch' -- and running an ad slamming the industry's lack of diversity.
Samsung has released a web video featuring David Beckham to promote the Galaxy Note.
MillerCoors continues effort to revive Miller Time. A-B marketing chief: 'I'm glad they finally did something to improve the advertising.'
Fans knew to expect this much: dogs and Star Wars. Did VW and Deutsch, Los Angeles, deliver?
Johnsonville, Cinnabon and a walk of shame star in the first ads for Taco Bell's breakfast push.