August 20, 2009
What's more popular than Evian's "Roller Babies"? The world's largest Slip 'n Slide. Microsoft's "Megawoosh" campaign has successfully displaced Evian at the top of the Viral Video Chart, with almost 2.3 million views.
August 13, 2009
Walmart's Miley Cyrus-Max Azria collaboration made the Viral Video Chart this week with close to 500,000 views. Microsoft, Nike Skateboarding and Evian's rollerskating babies rounded out the action.
August 06, 2009
Nike Skateboarding's "Today Was a Good Day" effort and Frito-Lay's "A Woman's World" campaign are the fresh videos on this week's chart, which was still dominated by Evian's rollerskating babies.
July 30, 2009
NEW YORK (AdAge.com) -- Perhaps it's the summer weather or vacations beckoning, but this week's Viral Video Chart showed little movement from last week's. All the campaigns should look, well, familiar -- they were all on the chart last week.
July 23, 2009
NEW YORK (AdAge.com) -- Yep, it's still true: Cute and cuddly always work on the web. Need more proof? Evian's rollerskating babies added another 12 million views last week to top the viral-ad chart, just 14% fewer than its prior record-breaking performance.
July 16, 2009
Evian's rollerskating-babies campaign generated buzz for its cuteness factor, its weirdness factor and, as Visible Measures pointed out, for having multiple creative iterations, many receiving more than 1 million views each.
July 09, 2009
NEW YORK (AdAge.com) -- With a whopping almost 4 million views -- that's a record single-week view count for the Viral Video Chart -- Air New Zealand returns to the chart with its "Nothing to Hide" campaign.
July 02, 2009
Carl's Jr. snuck onto the Viral Video Chart this week in the No. 10 spot with its video of "The Hills" star Audrina Patridge eating a Teriyaki burger in a gold bikini.
June 25, 2009
NEW YORK (AdAge.com) -- Just because there's a market for your online video doesn't mean there's a market for the product it's hawking, an important lesson illustrated by this week's No. 4-spot debut.
June 18, 2009
June 11, 2009
Carl's Jr. tapped YouTube's No. 2-most-subscribed channel, from a comedy group called Nigahiga, to push its new portobello-mushroom burger -- and it has paid off, in 3.3 million views last week.
June 04, 2009
NEW YORK (Ad Age.com) -- What is it about the "hair down there"? Philips found viral success with its "Shave Everywhere" videos, and this week's Viral Video Chart finds Gillette making its debut at No. 3 with a how-to video about how to groom the more manly parts of the body.
May 28, 2009
Spots from Nike and the NBA show that basketball is on lots of people's minds around playoff time -- and that the news can fuel viral activity.
May 21, 2009
There's fresh blood on the Viral Video Chart this week, with a whopping five new videos that snagged enough views to break into the top 10.
May 14, 2009
For the first time since Visible Measures and Ad Age started publishing the Viral Video Chart, a new campaign has nabbed the top spot. With 785,160 views, Vodafone's "Make the Most of Now" makes its debut as the week's most watched.
May 07, 2009
NEW YORK (Ad Age.com) -- A few weeks back we asked whether the threshold for making it onto the Viral Video Chart was getting higher. Well, two weeks later it doesn't appear to be the case. This week saw relatively few shifts in the three mainstays, which have appeared on the chart every week since we launched it: Samsung's "LED Sheep," T-Mobile's "Dance" and Cadbury's "Eyebrow Dance."
April 30, 2009
NEW YORK (Ad Age.com) -- As they pulled the data, the folks at Visible Measures noticed total views of the top 10 videos on the chart dropped 34% this week. Perplexing? Indeed.
April 23, 2009
The threshold to break into the top 10 is higher this week, at 271,985 views. Perhaps it's a one-week anomaly, perhaps its due to increased usage of online video or social-sharing tools. Also new? T-Mobile tops Samsung's LED sheep for the top spot.
April 16, 2009
NEW YORK (Ad Age.com) -- The King likes square butts -- and web-video viewers sure like his crooning about them. The Crispin-produced video promoting Burger King's SpongeBob SquarePants kids meals, which is also airing on TV, entered this week's Viral Video Chart in the No. 3 spot with more than a half million views, according to data from video-measurement firm Visible Measures.
April 09, 2009
Samsung's LED-lit sheep ran away with the top spot on the Viral Video Chart for the second week in a row -- but Geico's Numa Numa interpretation is gaining on it.