November 23, 2011
Makeup good enough to make Rick Genest, better known as 'Zombie Boy,' look normal.
November 17, 2011
YouTube sensation Smosh's loyal following and a healthy dose of paid media spend helped boost Hot Pockets's low-rent "Teens in the Wild" spot to the top of the chart.
November 10, 2011
The campaign is an homage to all the places basketball is still being played -- college courts, city parks, at the end of the cul-de-sac -- pretty much everywhere but on the biggest stage of all.
November 03, 2011
The question is whether the performance of that video is good or bad for Mr. Cain. It also got us wondering where the Republican field stands in terms of owning YouTube's tubes.
October 27, 2011
No one would mistake Lenovo's ThinkPad as a youth brand, but the Chinese electronics manufacturer is trying to change that with one of the most ambitious YouTube campaigns to date.
October 20, 2011
Apple is expecting its iPhone 4S to break sales records in the fourth quarter, and if views of its demo videos are any indication, its well on its way.
October 13, 2011
Here's a newsflash for you: Apple's iPhone 4S video wasn't the most-watched viral ad last week.
October 06, 2011
Making its brand debut on the chart is Danish beer company Carlsberg with its "That Calls For a Carlsberg" spot, topping 3.1 million views.
September 28, 2011
Wrangling a YouTube celeb and professional Rock Band gamer Freddie Wong, Samsung stormed the viral video chart this week, debuting at No. 1 with nearly 6 million views last week for a video for its new Galaxy S II smartphone. As likely the most loved Android smart phone among fan boys, it's no surprise the video from Digitas Boston was also a hit.
September 22, 2011
Promoting the release of limited-edition Nike MAG sneakers, which are modeled on the kicks Marty McFly wore in 2015, Nike's 'Back for the Future' spot debuted at No. 1 this week with nearly five million views.
September 15, 2011
Levi's 60-second video is projected over a reading of Charles Bukowski's poem "The Laughing Heart."
September 08, 2011
Kia's popular hamsters are back in a new campaign, "Share Some Soul," this time kicking it to the beats of LMFAO's "Party Rock Anthem" in a post-apocalyptic world.
September 01, 2011
The video features Jay Maynard, better known as the 'Tron Guy' who became a viral sensation thanks to his self-made electroluminescent costume inspired by the movie.
August 29, 2011
These are the ads audiences actually choose to watch. Creative plays a significant role in the success of each campaign, but paid media has become a critical factor in driving to a campaign's tipping point for generating earned media.
August 25, 2011
Just in time for back-to-school shopping, four apparel retailers occupy seven slots in this week's top 10 advertiser-created viral videos.
August 18, 2011
Post-It art goes viral in Brazil and Rob Lowe scores big for Butterfinger, but it wasn't enough to keep Evian off the Viral Video Chart. It's the brand's 103rd week in the top 10.
August 11, 2011
After several weeks online, it's looking like Microsoft brought a knife to a gun fight: Google is leading with 900,000 video views to Microsoft's 770,000, according to Visible Measures.
August 04, 2011
Old Spice cracked the viral code, again. But old-fashioned coupons are what's driving sales.
July 28, 2011
The new/old Old Spice guy is spicing things up all right -- the deodorant's newest campaign drove straight in at No. 1 with 3.5 million views.
July 21, 2011
It turns out funny or even watchable isn't a requirement for Justin Timberlake, who dominated the Viral Chart last week.