Newsletters
Big Data is more than web tracking and social media.
Get the full scope of what’s happening in the evolving world of data and what it means to marketers.
September 05, 2012
BBC America's "Doctor Who" drove more than 100,000 TV check-ins with the premiere of its seventh season.
August 31, 2012
The disaster at the Venezuelan oil refinery Amuay was the No. 1 concern for Twitterers worldwide this past week.
August 31, 2012
Clint Eastwood came close to overshadowing Mitt Romney in social media, prompting as many as 16,193 comments per minute vs. 17,458 per minute for Romney.
August 28, 2012
HBO's "True Blood" scored more than double the check-ins of most other TV shows.
August 24, 2012
No idea why #ComeBackZayn was trending on Twitter this week? Look no further than U.K. boy band One Direction, which occupied no fewer than six of the top 10 trends.
August 23, 2012
Some kinds of marketers have an easier time generating social chatter with their commercials.
August 22, 2012
If you talked about cable TV in social media last week, there were good odds you talked about Shark Week.
August 21, 2012
The second annual "StePhest Colbchella" got Colbert fans checking in.
August 17, 2012
With London in the rear-view mirror, pop stars like Joe Jonas retook their usual places on our weekly chart of the top trends on Twitter.
August 14, 2012
Discovery's 25th annual Shark Week began Sunday night. See how it charted in social TV.
August 10, 2012
Tweets about a forthcoming iPhone 5 costing $800 ran wild this week, even though the name and the price both seem unlikely.
August 10, 2012
See which series TVGuide.com Watchlist users are most excited about, starting with "Elementary" on CBS.
August 09, 2012
With the exception of Nike, the advertisers that won the biggest increases in social-media chatter all used celebrities or Olympic athletes.
August 07, 2012
Social TV continued to show the Olympics effect last week, but "True Blood" check-ins also surged.
August 03, 2012
Guess which Olympic athletes got more shout-outs on Twitter than even Robert Pattinson, whose fans consoled him over now-vilified girlfriend Kristen Stewart.
August 03, 2012
Whether it's tweets about Ryan Lochte's personal life or the caliber of the U.S. women's gymnastic's team, 59% of viewers who have been talking about the Olympics on Twitter are female.
July 31, 2012
Everyone on Twitter may be warring with NBC's Olympics coverage, but GetGlue users are checking into Olympic events in impressive fashion.
July 30, 2012
The app surfaces content on tablets and mobile phones that complements the TV show or live event that someone is watching on TV at that very moment.
July 30, 2012
TV programmers would love to keep social chatter, not to mention potential ad revenue, under their own roofs.
July 30, 2012
The tragic "Dark Knight" shooting generated plenty of talk on Twitter, but lighter subjects continued to enjoy their usual grip on the social hive mind. Selena Gomez, for one, turned 20.
Big Data is more than web tracking and social media.
Get the full scope of what’s happening in the evolving world of data and what it means to marketers.
