Consumer Electronics Show

CES Is Digital Media Mecca -- but Good Luck Getting a Meeting

CES Is Digital Media Mecca -- but Good Luck Getting a Meeting

LAS VEGAS (AdAge.com) -- Look no further than Buddy Media CEO Michael Lazerow, who was too occupied with other meetings to accept a dinner invite from Ari Emanuel, to see just how important CES has become.

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Sony Bankrolls 3-D Video of Sports Illustrated Swimsuit Issue

Sony Bankrolls 3-D Video of Sports Illustrated Swimsuit Issue

NEW YORK (AdAge.com) -- Hoping to prime demand for 3-D TVs, Sony has sponsored a 3-D video version of Sports Illustrated's new Swimsuit Issue for consumers to rent or buy through Sony's PlayStation 3 and Bravia web-enabled, 3-D-compatible TVs and Blu-ray players.

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CES 2011: Welcome to the Year of Tablets and Digital Living Rooms

CES 2011: Welcome to the Year of Tablets and Digital Living Rooms

With CES 2011 just weeks away, what can marketers start preparing for? My guess: tablets and connected TV sets.

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Why Marketing's Big Guns Are Winging Their Way to Las Vegas

NEW YORK (AdAge.com) -- The slow collision and then merger of media and tech has been underway for more than a decade, and it's playing out again at the Consumer Electronics Show, which has become a required stop for media, agencies and, increasingly, brands.

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Don't Focus on the 'TV' in 3-D TV

Don't Focus on the 'TV' in 3-D TV

As I went from booth to booth, I kept looking at the displays of the 3-D TVs and asked myself the same question, "Why the heck do I need those glasses?" (I know the technical answer -- but it was more an emotional response to the idea presented.) Finally, at the fifth booth highlighting the solution, I started to think, "If they convince me to wear those glasses, isn't the real question 'Why the heck do I need the TV?'"

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The New Necessities: Food, Clothing ... and a Giant TV

The New Necessities: Food, Clothing ... and a Giant TV

LAS VEGAS (AdAge.com) -- The recession has squeezed consumers into giving up a lot of things -- but gadgets, TVs and smartphones have managed to remain essential, maybe more so than pants.

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Plastic Logic Que's Up Its E-Reader

Plastic Logic Que's Up Its E-Reader

LAS VEGAS (AdAge.com) -- Video from the 2010 Consumer Electronics Show of Plastic Logic's new Que e-reader, which offers better terms for publishers and will display advertising.

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4G Approaching: Why Mobile Is About to Control Your Life

4G Approaching: Why Mobile Is About to Control Your Life

LAS VEGAS (AdAge.com) -- The 4G mobile network, which will be in 30 markets by the end of 2010, will let phones download whole movies -- and wirelessly pipe them to your TV -- in a minute.

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Latest E-Readers Come From Samsung, Lacking a Little Content

Latest E-Readers Come From Samsung, Lacking a Little Content

LAS VEGAS (AdAge.com) -- Samsung introduces two e-readers sporting features such as a stylus pen for writing and the ability to share content wirelessly, but has no content available yet beyond anything on Google Books. Samsung believes that if it makes the reader, the content will come.

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Future of TV: Microsoft's Ballmer Sees Content Everywhere

Future of TV: Microsoft's Ballmer Sees Content Everywhere

LAS VEGAS (AdAge.com) -- In the not-too-distant future, at least the one Microsoft subscribes to, TV consumption will be more portable than ever before as consumers see fewer and fewer differences between the screen belonging to their TV, the one on their laptop and the one on their mobile device.

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10 Meaningful CES Trends That Won't Stay in Vegas

10 Meaningful CES Trends That Won't Stay in Vegas

NEW YORK (AdAge.com) -- We've become a nation of early adopters -- now can the consumer electronics industry lead the U.S. recovery? That's what CE manufacturers hope for as they gather in Las Vegas this week for the annual Consumer Electronics Show. Here are 10 trends to look for.

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The Best Health and Wellness Products From CES

The Best Health and Wellness Products From CES

Although I'm always blown away by many of the Innovations Design and Engineering Awards honorees, as the Interpublic Emerging Media Lab's health-care director, I'm especially interested in advances in the health-and-wellness category. We've seen amazing advances in this category in the past few years, and here are some of this year's best.

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At CES: The 'Accessorization' of Technology Continues

I wouldn't say that this year there was a theme to CES 2009 except a continuation of electronics that are smaller, thinner, cheaper, faster, integrated and portable. But those elements are more than enough to drive significant innovation.

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The End of Tech for Tech's Sake

The End of Tech for Tech's Sake

LAS VEGAS (AdAge.com) -- If you expected to find the next big thing at last week's Consumer Electronics Show, you're probably still looking.

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Video Highlights From CES

Video Highlights From CES

LAS VEGAS (AdAge.com) -- The "Retail Power Panel" participants at the Consumer Electronics Show were all apprehensive about whether the big electronics marketers will be prepared for a rush of millions of analog TV owners who will lose their TV signals in February 2009. Best Buy CEO Brad Anderson said it was the "biggest risk" his chain now faces. Also see video exceprts from other major speakers at the Las Vegas event.

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What Happens in Vegas Matters for Marketers

What Happens in Vegas Matters for Marketers

NEW YORK (AdAge.com) -- Once a bastion of tech barons, consumer-electronics retailers and data-drive-hyping journalists, this year's Consumer Electronics Show will also be brimming with marketers.

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At CES, Tech Players Promise to Spend Despite Sour Economy

At CES, Tech Players Promise to Spend Despite Sour Economy

LAS VEGAS (AdAge.com) -- At the Consumer Electronics Show last week, some of the nation's biggest tech firms said they're choosing to invest in hopes of emerging from the recession stronger, even as they brought fewer staffers to the show and attendance was significantly off from last year.

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Bill Gates Starts His Farewell Tour

Bill Gates Starts His Farewell Tour

LAS VEGAS (AdAge.com) -- The scene felt as if the president of the U.S. was speaking, from the heavy security presence complete with bomb-sniffing dogs to a line wrapped around two levels of the hall at the Venetian Palazzo Ballroom here two hours before a keynote speech was to take place. And when it comes to the Consumer Electronics Show, Bill Gates might just be the honorary commander in chief. But for his last CES keynote as a full-time employee of Microsoft -- he's delivered nine -- the hour-long presentation was short on nostalgia and long on entertainment.

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CES 2009: A Mulligan for the Consumer-Electronics Industry

CES 2009: A Mulligan for the Consumer-Electronics Industry

I arrived back in NYC on a red-eye from Las Vegas on Saturday and, several hours and a disappointing Giants loss later, I'm ready to process everything I soaked up at the highly anticipated (but definitely less-attended) Consumer Electronics Show. Every year, we attend CES to see what's next. For the first time I can remember, I left CES with a better idea of what's coming in a few months, not a few years.

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The Feeling at CES: True Convergence Starts Now

The Feeling at CES: True Convergence Starts Now

After almost a full day navigating the labyrinth of the 2009 International Consumer Electronics Show, I can honestly say that the coolest thing I've experienced isn't a gadget, a big flat TV or a great mobile device (hey, Apple isn't here). It's more of a feeling. A feeling that finally, after years of promise and the same old demos, the promise of the "web" is coming true, and it is much grander than we ever dreamed.

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