Consumer Electronics Show

Defending Native Ads: Buzzfeed Calls Scale the Wrong Question

Defending Native Ads: Buzzfeed Calls Scale the Wrong Question

When an analyst wrote about native advertising recently, agency people swarmed him with complaints. See how CES panelists respond to the charge.

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CNET Disqualifies Hopper From CES Awards Over Battle With CBS

CNET Disqualifies Hopper From CES Awards Over Battle With CBS

CNET named Dish's latest Hopper DVR a finalist for its "Best of CES" awards. Then CNET parent CBS stepped in.

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Seeing CES Through the Eyes of Group M's Irwin Gotlieb

Seeing CES Through the Eyes of Group M's Irwin Gotlieb

You might not expect the kind of encyclopedic knowledge of electronics to come from a guy who sits atop a giant ad-buying firm, but then you wouldn't know Irwin Gotlieb.

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Lenovo Plans Marketing Push for 27-Inch 'Table PCs'

Lenovo Plans Marketing Push for 27-Inch 'Table PCs'

The company wants to build a new category of computers and a new paradigm for computing.

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If Pandora Can't Monetize Mobile, Can Anyone?

If Pandora Can't Monetize Mobile, Can Anyone?

More than 80% of Pandora's listeners use the service on mobile devices.

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Aereo CEO: The Days of the $200 Cable Bundle Are Numbered

Aereo CEO: The Days of the $200 Cable Bundle Are Numbered

"We don't want to kill TV, we want to expand its access to people." At CES, the web TV service announced plans to expand to 22 cities, plus a $38 million investment round.

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Smart Homes Are Here, But Adoption Hurdles Exist

Smart Homes Are Here, But Adoption Hurdles Exist

The "Jetsons" vision of a home with smart, connected devices that make life simpler is making a big showing at the Consumer Electronics Show in Las Vegas, but it brings both challenges and opportunities.

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Smart TV at CES: Delivering What Consumers Don't Want?

Smart TV at CES: Delivering What Consumers Don't Want?

TV manufacturers at CES have been touting their latest sets' interactive capabilities. But is that what consumers want?

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Qualcomm Steps Out at CES, But Will Users Buy a Phone for the Chip?

Qualcomm Steps Out at CES, But Will Users Buy a Phone for the Chip?

Mobile chip maker Qualcomm has used CES to relaunch its brand with its "Born Mobile" campaign. The question remains, however, whether consumers really care about the circuitry behind their beloved touchscreens.

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AOL to Redesign All Content Sites with Responsive Design

The change in design is meant to help ad sales, serving and click-through, according to AOL exec Jay Kirsch.

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Slideshow: Ad Age's Women and Technology Panel at CES

Slideshow: Ad Age's Women and Technology Panel at CES

See images from our event in Las Vegas with Fisher-Price's Kirsten DiCarlo, Ansible Mobile's Angela Steele, L'Oreal's Rachel Weiss and more.

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CES's Biggest Miss: Marketing That Just Doesn't Get Women

CES's Biggest Miss: Marketing That Just Doesn't Get Women

Marketing continues to focus on the stat-obsessed male mind, not how it can make life easier for women.

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TV Is Everywhere -- at Least at CES in Las Vegas

TV Is Everywhere -- at Least at CES in Las Vegas

The Consumer Electronics Show officially kicked off this morning and already pay-TV and content providers have announced some new toys.

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Pursuing Innovation, AT&T Increasingly Opens Its Network

Pursuing Innovation, AT&T Increasingly Opens Its Network

AT&T is encouraging developers to build products on its network, part of an effort to bring startups' creativity to a company with a quarter-million employees.

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Headed to CES? Here's How to Connect With Ad Age

Headed to CES? Here's How to Connect With Ad Age

Ad Age is hosting a series of events designed to put some context around the technology on display, all with you in mind: the marketer.

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Wrap-Up: Tech's Effect on Behavior Underscored at CES

Wrap-Up: Tech's Effect on Behavior Underscored at CES

As marketers descended on the Consumer Electronics Show in Las Vegas last week, so did Ad Age, with a breakfast panel focused on women and technology, an afternoon of programming on the intersection of creativity and tech, and reporters who talked trends over cocktails and craps.

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Ad Age Staffers' Biggest Highlights and Takeaways From CES

Ad Age staffers went on tours of the show floor, complements of Group M, McCann Worldgroup, Shopper Sciences, Starcom MediaVest and AT&T. Here are the products, trends and technologies worth noting.

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Lenovo's David Roman Talks About the Convergence of CES

Lenovo's David Roman Talks About the Convergence of CES

David Roman talks to Ad Age about how Lenovo is especially global, how he hopes to show show 'the attitude' of the brand and why CES will remain important, tiresome taxi queues and all.

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Soon Your TV Will Watch You, Too

Soon Your TV Will Watch You, Too

Front-facing cameras are already everywhere on laptops, tablets and phones. If the Consumer Electronics Show was any indication, they're about to become ubiquitous on TVs as well.

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Success of Products at CES Depends on How Well They're Marketed to Women

A panel of experts at Ad Age's CES event focused on women and technology discuss what at the show this year is most likely to appeal to women.

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