December 13, 2010
We recap the stories that made the biggest impact on the industry in 2010.
December 13, 2010
NEW YORK (AdAge.com) -- Icons and made-up characters have long been counted on to sell brands so it's no surprise the first decade of the new millennium ushered in its own crop of memorable mascots. Here, Ad Age staff brainstormed what we deem to be the 10 best icons of the past decade. We're sure you'll disagree -- in fact, we hope you let us know in the comments what you loved, hated and what we missed. Let the debate begin.
December 13, 2010
1. Is Your Detergent Stalking You? 2. Consumers' Hearts Bleed Red -- and Blue 3. Gap to Scrap New Logo, Return to Old Design 4. America's Hottest Brands 2010 5. What Big Brands Are Spending on Google 6. Best Places to Work in Marketing & Media 2010 7. Watch All the Super Bowl XLIV Spots 8. Smirnoff Says It Took 'Measures' to Stop Icing Sit...
December 13, 2010
Whenever these well-soundtracked ads aired, our ears perked up.
December 13, 2010
These featured ad songs got on our last nerve. And please, no more ukuleles.
December 13, 2010
If you thought 2010 was disruptive, wait until 2011. This year we saw major game-changers emerge -- the iPad, a flurry of mobile apps, the rise of social commerce, C-Suite fixation on enterprise social-media -- and more. This coming year we'll see even more dramatic change. Here's what to keep your eyes on.
December 13, 2010
The stumbles that caught our eye in 2010. What were they thinking?
December 13, 2010
Kudos to these social-media campaigns, some of which with a purpose to promote, proving the web is made up of more than slacktivists.
December 13, 2010
Not every split was caused by Joel Ewanick and GM in 2010. Here are some other breakups we didn't see coming.
December 13, 2010
From self-regulation to keeping up with all those screens, here are 10 challenges facing advertisers in 2011.
December 13, 2010
It was another breakout year for web video, and for the ads that inspired people to watch, post, like, share, tweet or Digg. In a word, the ads that went "viral."
December 13, 2010
The industry jargon insiders couldn't stop using (as much as we hoped they would) in 2010.
December 13, 2010
From Conangate to zombie love, TV enjoyed quite a memorable year in 2010.
December 13, 2010
A toast to these entertainers, influencers and industry bigwigs who made their mark in 2010.
December 13, 2010
From Julian Assange vs. the World to Rupert Murdoch and The New York Times' ongoing brawl, here's a look at the biggest beefs of 2010.
December 13, 2010
A month by month retrospective of some of the year's best print work.
December 13, 2010
We wouldn't be caught dead eating any of these ridiculous menu items.
December 13, 2010
This year bore a stand-out crop of marketer apps -- and they're not only for iPhones anymore.
December 13, 2010
Don't think the only legal issues advertisers and media companies face revolve around privacy.
December 13, 2010
Product placement, Twitter, comic books, tentpole marketing: Here's a recap of some notable entertainment-marketing lessons.