VIEW FROM THE TOP
Sapient Interactive is the world's largest independent interactive agency. Impressive, but that's not what I want you to remember. We're known for possessing a technological prowess that is unrivaled. Again, nice, but not what I want you to take away. Here's what you should remember:
Sapient Interactive is a new breed. A maverick.We are redefining what an agency looks like, how it works and what it's capable of achieving on behalf of its clients. Our technological muscle and award-winning creative results in highly effective, highly efficient marketing campaigns.
That's what we do. But we wouldn't be nearly as successful if it weren't for the way we do it.
It's called "The SapientWay": equal parts strategy, creation, execution and analysis. Yet it's the people who
work here who give us our unique personality.
From designers and copywriters to programmers and project managers, there's a passion here that is tactile.
I'm not talking about your run-of-the-mill "I like my job and I do it really well" kind of passion. I'm talking
about passion bordering on mildly scary. An obsessive pursuit of excellence that has allowed us to forge partnerships
with some of the world's leading brands.
At Sapient you'll find newbies and seasoned veterans. Deal makers and risk takers. Technology geeks and
ridiculously talented freaks.
I use those terms with the utmost appreciation and respect for what these people bring to the dance. But they
are most definitely individuals. Fortunately for me, and more important for our clients, all of these very individual,
extraordinary people come together every day with a single, focused goal: to be the best at what we do.
Gaston Legorburu
Chief Creative Officer
Sapient
WHAT WE'RE LOOKING FOR
- CREATIVE PEOPLE And we don't just
mean those folks with an overabundance of
black clothing and exotic eyewear.We want
people who think creatively, people who look
at a problem from multiple angles and come
up with multiple solutions.
- BIG THINKERS Da Vinci. Einstein. Freud.
Look, we're realistic about these things.We'd
settle for people who have grand ideas about
things like marketing strategy and search
engine optimization. You don't have to come
up with an e=mc2. But who are we kidding?
It would be nice..
- TECHNOLOGY DISCIPLES Technology
is a big part of who we are and what we do.
Consequently, we need people who understand
just how big a role technology plays in
marketing today. Ideally, we'd like people
who eat, sleep and breathe the stuff, even on
the weekend.
- GREAT COMMUNICATORS When you
boil it down, communication is what we do.
So it makes sense to employ people who are
adept at it. That means both the spoken and
the written word. Does that mean you have
to be able to write like Hemingway? No. But
we'd find it comforting if you knew who he
was and why he's relevant to the subject of
communication.
- LOUSY FOLLOWERS That doesn't
mean we want people with an affinity for
arguing and making a general nuisance of
themselves. It means we want people who
ask lots of questions.About the best ways to
do something—to communicate something
(see, we were just talking about that). Sound
like you? Then come join us. See, we didn't
say "follow" us.We practice what we preach.
- THE EGO-LESS ONES We want people
whose talents outshine their opinions of
themselves and not the other way around.
We want the selfless, the ones who think that
going above and beyond is just what you do.
The ones who say, "If you need me just
holler," and then who jump into action
before the echo of that holler even fades. You
need two things to sit at the Sapient table.
The first is talent. The second is the understanding
that it's not a table for one.
WHY WE WORK HERE
We asked staff members from three departments
to tell us what they like best.
Brazilians, Canadians, Americans, Germans,
Australians, Cubans, South Africans, Mexicans,
Hondurans, Brits and Swedes. The diversity of
cultures and the ideas that come along with
them are what make Sapient a truly interactive
environment. When you walk through the halls
and people from different backgrounds start
interacting and the ideas start flowing, there's
nothing like it. This is why I love it.
—Fio Rietti, Senior Art Director
For me, Sapient represents the future—both in
evolving marketing services in an increasingly
connected world and in how individuals and
teams will work together, locally and globally.
Sapient has created a culture that demands the
utmost professionalism and accountability
while giving every individual an empowering
sense of latitude and support. Today's marketers
need a new hybrid of creative, technology and
consulting experience, and I believe Sapient is
the place where that evolution is occurring.
—Dave Hibbitts, Account Director
I truly believe that Sapient offers more opportunity
for growth than any other place I could be
working. Here you do not have to wait for an
opportunity. You can just make it happen. And
after five years, that still is the case. For the next
five years, I truly believe that Sapient is in a perfect
position for the future. Interactive and technology
are blurring the lines, and we have all
the right components to be a leader in this
evolving space.
—Marc Van Norden, Manager-Interactive Developer
Contact: Amanda Schonfeld
E-Mail: aschonfeld@sapient.com
SAPIENT AT A
GLANCE
Headquarters:
Cambridge, Mass.
Founded:
1990 by two tech geeks. We
can say that because we love them.
Creative studios: New York, Santa
Monica, Miami, Atlanta, London and
Munich.
Other office locations: Amsterdam,
Bangalore, Chicago, Delhi, Denver, Detroit,
Düsseldorf, Houston, Kansas City, Munich,
New York, Noida, San Diego, San Francisco,
Stockholm and Washington, D.C.
Employees: 6,000 and counting
Benefits: You can wear jeans every
day and every employee receives a
company car. OK, we're lying about one
of those things. Guess which?
Types of jobs available: Interactive
developers, art directors, account managers,
producers, media planners, marketing
strategists and analysts, user
researchers, archaeologists, airline
pilots, jugglers and equine veterinarians.
Hey, we didn't say that all of these
jobs are available here.
Props:
- Sapient NA named a leading interactive
agency in Forrester Research's
December 2007 Forrester Wave
- Ranked No. 2, Top Interactive Agencies
in North America, Advertising Age
- Ranked No. 1, Top 100 Interactive
Agencies in the U.K., New Media Age