How To Be Effective and Efficient with Video Production in a Content Marketing World
April 7th, 2014
Rules for managing and improving your advertising agency's creative product. Creative Agency Management, How to Shape Your Agency's Creative Identity, ad agency management
May 20th, 2013
Is your small agency starting to outgrow its original framework? Here's how to move to the next level, with advice on managing talent, clients, revenue, partnerships and culture.
July 22nd, 2012
Lessons on how to create compelling and fan-earning campaigns on the world's most popular social media platform
January 18th, 2012
Learn the ideas and thinking behind this year's most winning work. This report also includes video links and the Winners List, complete rankings for most award winning agencies, creatives, directors, production companies and more.
October 31st, 2011
The Eight Habits of Highly Creative (And Effective) Marketers
August 8th, 2011
An in-depth examination of tech talent in the creative process, as well as case studies of great campaigns.
16 pages; Video
March 28th, 2011
Health and wellness brands are uniquely positioned to help moms and gain their loyalty in a way no other category can. But the path to loyalty isn't what you'd expect.
There is a looming problem in mobile shopping. This research reveals a dissatisfaction with mobile apps that will dampen mobile shopping revenue growth. Fortunately, consumers reveal ways to address this.
Online advertising and the digital landscape are complex and ever-changing. This guide provides insights on how to navigate and understand the advertising technology ecosystem to maximize your marketing opportunities.
Advanced Predictive Network Analytics: Optimize Your Network Investments and Transform Customer Experience.
This paper reveals how predictive analytics gives service providers real-time visibility into their networks - which leads to boosted revenue potential, more satisfied customers, better targeted marketing and top-notch service assurance.
Gain insights on the marketing opportunity from the rise of big data and how a fully integrated marketing solution can provide a reduction in acquisition, implementation, operating and maintenance costs.