Consumers and Marketers Wrangle Over Future of Digital Ads
March 8th, 2016
Ad Age brought together agency, media and ad tech execs to discuss how digital advertising can move forward
June 16th, 2015
Strategies for a better customer experience
September 15th, 2014
The Perils, Promise, Practice and Overwhelming Success of Paid Advertising on Social Networks
November 18th, 2013
Best practices for social media management
27 pages, Power Point slides
May 20th, 2013
How digital is changing the way all media are bought and sold
50 pages; Power Point slides
October 29th, 2012
Lessons on how to create compelling and fan-earning campaigns on the world's most popular social media platform
January 18th, 2012
Online video and TV content are set to converge on a range of platforms, from Hulu to Google TV. An Ad Age Insights white paper on the contenders for consumers' attention and marketers' dollars.
28 pages; PowerPoint Slides
February 14th, 2011
Building Brands Online white paper, Interactive Branding: Best Practices in a Direct Response Driven Media
October 10th, 2010
Mobile and Location are natural partners, so it's no wonder that location targeting has become key to mobile advertising. But is it possible to go overboard? Download this report to find out. Brought to you by 4INFO.
Transform an internal creative agency from a production shop to a strategic partner for the entire organization. Explore what's needed and how to do it in this comprehensive ebook. Brought to you by Wrike.
Not all customers are the same, so stop treating them that way. Learn how to leverage your data to reach new customers, build brand equity, and drive truly incremental sales.