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Who is your customer?

With the massive amounts of data available on individual consumers, it's difficult for marketers to keep track of their customers. That's where identity resolution, the ability to build a "whole person" view of an individual, comes in to play—and smart marketers are taking advantage of this new science. Sponsored by FullContact.

By . June 8th, 2018 |

Who is your customer?

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With the massive amounts of data available on individual consumers, it's difficult for marketers to keep track of their customers. That's where identity resolution, the ability to build a "whole person" view of an individual, comes in to play—and smart marketers are taking advantage of this new science. Sponsored by FullContact.

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