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Omnichannel Retail

Omnichannel Retail

Strategies for a better customer experience

September 15th, 2014 |

24 pages


By Meredith Derby Berg

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Technology and retail are converging to blend into a seamless shopping experience, and customers now expect to be able to move from online to in-store with ease. This report looks at how retailers are successfully delivering and meeting consumer preferences for researching and purchasing products. This report is available free to Ad Age readers, compliments of Rakuten Marketing.


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