Seth MacFarlane Discusses His Landmark Google Content Deal

3 Minute Ad Age: July 17, 2008

Produced by Hoag Levins
Published: July 17, 2008

Seth MacFarlane, who created Fox's wildly popular "The Family Guy," is now working on an original series for Google.

NEW YORK (AdAge.com) -- Seth MacFarlane, the country's highest-paid TV series creator, says his new content deal with Google is so complicated even he doesn't really understand it. Ad Age Los Angeles bureau chief Claude Brodesser-Akner caught up with the director at the Television Critics Association summer press tour in Beverly Hills. The landmark agreement turns Mr. MacFarlane into an internet producer while transforming Google into an original entertainment content player with massive global distribution capabilities.