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T-Mobile - One-Upped

February 01, 2015 | :30

Sarah Silverman and Chelsea Handler star in this T-Mobile spot by Publicis in which they demonstrate T-Mobile's Wi-Fi calling from increasingly ludicrous rooms in their mansions.

Though the comedians have been mostly defanged of their signature styles (it's the Super Bowl, after all), the ad still manages to be funny and tout a product benefit -- not the easiest feat to pull off, as surveying the rest of the ads largely demonstrates.

T-Mobile and its two ads in Super Bowl (see also "KimsDataStash") went up against Deutsch's newly agressive charge via Deutsch L.A. ("Apology") in Super Bowl XLIX, but Verizon and AT&T stayed away from the game.

Send credit info to SuperBowlAdArchive@adage.com.
  • BrandT-Mobile
  • Year2015
  • AgencyPublicis
  • Superbowl #XLIX
  • Quarter airedQ3