Weight Watchers - All You Can Eat

February 01, 2015 | :30

Weight Watchers and Wieden & Kennedy preserved the mystique of its Super Bowl ad, declining to disclose details early, then lustily embraced the challenge of selling weight loss during a national snackathon, harshing on food marketing in the process.

Send credit info to SuperBowlAdArchive@adage.com.
  • BrandWeight Watchers
  • Year2015
  • AgencyWieden & Kennedy
  • Superbowl #XLIX
  • Quarter airedQ2