Social Activism In The Age Of Social Media

Length: 60 minutes
September 20th, 2016 2:00PM EDT

Social Activism In The Age Of Social Media

How are Millennials learning about and engaging in causes? Hear study findings and best practices that organizations, nonprofit or otherwise, can glean from the Ad Council's learnings.

Location, Location, Location - Reach Consumers Where They Are and Where They've Been

Length: 60 minutes
September 14th, 2016 2:00PM EDT

Location, Location, Location - Reach Consumers Where They Are and Where They've Been

Join TubeMogul for this live webinar to learn best strategies to leverage location-based advertising.

Programmatic: Future of Television

Length: 60 minutes
July 13th, 2016 1:00PM EDT

Programmatic: Future of Television

Join The Trade Desk, as they reveal the results of an industry survey on programmatic television. Learn about the progress made in this nascent medium and key insights on how the market is expected to evolve in the future.

The Whole Funnel is the new Holy Grail. Why Full Funnel Analytics give you the most complete view of your mobile and cross-screen ad campaigns

Length: 60 minutes
June 29th, 2016 1:00PM EDT

The Whole Funnel is the new Holy Grail. Why Full Funnel Analytics give you the most complete view of your mobile and cross-screen ad campaigns

Learn the role that full-funnel analytics play in painting a detailed picture of mobile campaign success.

Marketing Beyond the Impression: The Secret to Brand-Building in 2016 & Beyond

Length: 60 minutes
June 14th, 2016 2:00PM EDT

Marketing Beyond the Impression: The Secret to Brand-Building in 2016 & Beyond

Learn how to stop pushing ads and start involving your customers in more participatory marketing programs that build loyalty and relevance.

How Global Brands Keep Their Creative Edge

Length: 60 minutes
June 9th, 2016 1:00PM EDT

How Global Brands Keep Their Creative Edge

Great creative is more imperative than ever to break through the marketing clutter. Join this webinar and learn about the latest tools and techniques for unlocking creativity on your team.

Awareness to Action: The Critical Role Video Plays in Driving Web Traffic and Social Engagement

Length: 60 minutes
May 25th, 2016 2:00PM EDT

Awareness to Action: The Critical Role Video Plays in Driving Web Traffic and Social Engagement

Hear the results from two recent studies that reveal the important role TV and digital video plays in moving consumers down the purchase funnel from awareness to action.

Why Employee Advocacy is Not an Option and How to Launch Your Program

Length: 60 minutes
May 11th, 2016 2:00PM EDT

Why Employee Advocacy is Not an Option and How to Launch Your Program

Register for this webinar to learn how to manage and support an employee advocacy program from planning through success.

Creating Branded Content Viewers Actually Want to Watch: Best Practices for Long Form Video Ads on BuzzFeed

Length: 60 minutes
April 21st, 2016 2:00PM EDT

Creating Branded Content Viewers Actually Want to Watch: Best Practices for Long Form Video Ads on BuzzFeed

Learn how to optimize your brand's long form native video content through insights from analysis of nearly 80 videos created by brands. Experts will present key learnings and best practices from their joint study.

The Future of a Content-Driven World: How To Prepare Your Team

Length: 60 minutes
March 29th, 2016 1:00PM EDT

The Future of a Content-Driven World: How To Prepare Your Team

Today's content strategist must understand that each member of their audience has different content needs. Learn what content will look like in the future and how to gain an edge over the competition through innovative content.

16 Questions Facing Media Pros in 2016

Length: 60 minutes
March 16th, 2016 2:00PM EDT

16 Questions Facing Media Pros in 2016

From addressability to ad fraud, and measurement to media currency, learn what your peers in advertising and marketing have to say…and hear from a panel of experts as they look into the media crystal ball for the remainder of 2016 and beyond.

Location Fails: 5 location mistakes made by mobile advertisers

Length: 60 minutes
March 8th, 2016 1:00PM EST

Location Fails: 5 location mistakes made by mobile advertisers

Join us for a fast-paced, fact-filled webinar addressing the five most common mistakes marketers make when leveraging location in mobile advertising.

The Skinny on Scope Management: 2016 Keys to Success

Length: 60 minutes
March 2nd, 2016 1:00PM EST

The Skinny on Scope Management: 2016 Keys to Success

Hear about project scope challenges based on recent industry research and the significant impact to agency profitability. Get insight on new strategies, new ideas and fundamental changes in agency management and culture to manage scope and profits.

Let's Get Personal: Crafting Truly Valuable Experiences with Email

Length: 60 minutes
February 17th, 2016 1:00PM EST

Let's Get Personal: Crafting Truly Valuable Experiences with Email

Learn how the savviest marketers know that harnessing the power of email to create personalized, lasting brand impressions not only feels better – it also yields some seriously impressive results.

The Hidden Cost of Media: How Non-Working Spend Consumes Budgets

Length: 60 minutes
January 26th, 2016 1:00PM EST

The Hidden Cost of Media: How Non-Working Spend Consumes Budgets

Learn how non-working spend changes across industry and revenue, how production costs are projected to grow and best practice recommendations for analyzing and managing content costs.