Expand Your Digital Advertising Strategy with Native, Audio and Connected TV

Length: 60 minutes
June 28th, 2017 2:00PM EDT

Expand Your Digital Advertising Strategy with Native, Audio and Connected TV

Join us for this webinar to get key insights on why brands should incorporate native, audio and connected TV into their plan.

Optimizing the Omnichannel Customer Journey

Length: 60 minutes
June 22nd, 2017 1:00PM EDT

Optimizing the Omnichannel Customer Journey

Learn about the data-driven approach that marketing organizations can take to optimize the real-time customer journey.

The 3 T’s of Agency Management: Talent, Transparency, and Technology

Length: 60 minutes
June 13th, 2017 1:00PM EDT

The 3 T’s of Agency Management: Talent, Transparency, and Technology

Hear from industry experts, agency leaders, and technology gurus about how leading agencies optimize the 3 T’s to outperform the competition.

Connecting with Shoppers During Crucial ‘Micro Moments’

Length: 60 minutes
May 31st, 2017 2:00PM EDT

Connecting with Shoppers During Crucial ‘Micro Moments’

Learn to understand the advantages and disadvantages of the many types of interactive retail technologies and smart packaging solutions currently available.

You are what you eat. (And think. And buy. And do.) How to turn consumer identity mapping into measurable marketing.

Length: 60 minutes
May 16th, 2017 1:00PM EDT

You are what you eat. (And think. And buy. And do.) How to turn consumer identity mapping into measurable marketing.

Learn how to develop a strategy for taking control of your data and your digital marketing ecosystem and understand your consumers better.

How to Bleed Out a Brand: Why Maximizing Dollar Efficiency is Ruining Your Campaign Strategy

Length: 60 minutes
April 26th, 2017 1:00PM EDT

How to Bleed Out a Brand: Why Maximizing Dollar Efficiency is Ruining Your Campaign Strategy

Find out why the limits of traditional targeting are harming campaign efficiency, how impact beats over-optimization and how to apply it to your campaigns, and how real-time social analytics elevates brand experience and campaign performance

The Relevance Revolution: Reaching Audiences with Artificial Intelligence

Length: 60 minutes
April 19th, 2017 1:00PM EDT

The Relevance Revolution: Reaching Audiences with Artificial Intelligence

Learn why it is important to build audiences based on what people talk about, instead of relying on cookies and demographics. Find out how AI can be applied to social data to unleash deep insights.

3 Ways Location Data Can Enhance Your Next Advertising Campaign

Length: 60 minutes
March 30th, 2017 1:00PM EDT

3 Ways Location Data Can Enhance Your Next Advertising Campaign

Hear about the state of the Advertising ecosystem and the challenges advertisers face today when using location data. Learn about the innovation taking place with Location-Based Services and get actionable next steps.

Managing Multi-site Madness: Improve Efficiency, Speed and ROI

Length: 60 minutes
March 23rd, 2017 1:00PM EDT

Managing Multi-site Madness: Improve Efficiency, Speed and ROI

Learn how big-name brands are rethinking their approaches to multi-site, and the successes they’ve seen thus far in order to improve efficiency, speed and ROI.

How to Build a Customer-Centric Social Organization

Length: 60 minutes
March 9th, 2017 1:00PM EST

How to Build a Customer-Centric Social Organization

This webinar will provide a clear blueprint of best practices for building a customer-centric social infrastructure that effectively connects Social Data across the enterprise.