Brightcove Gathers Partners in Information-Sharing Alliance
Internet television technology provider Brightcove formed an industry group today with some of the biggest ad agencies, ad networks, online measurement firms and Web portals to provide access to training, support, technology and co-marketing opportunities in online video.Dubbed the Brightcove Alliance, the partner program is built around Brightcove's latest platform release and includes more than 90 partners such as DoubleClick, Ogilvy, Nielsen Online, Visible Measures, Veoh and AOL Video.
The purpose of the new group is to help Brightcove's customers grow their businesses by tapping into the experiences and innovations of other online video users.
RSS Feed
Save on Del.icio.us
Digg this
Reddit
Bookmarks
LinkedIn›› More News Articles
White Paper
The New Female Consumer: The Rise of the Real Mom
This Advertising Age and JWT white paper explores what multiple generations of American women want when it comes to family, work and life in the 21st century, decades after the women's liberation movement.
Bob Garfield
Verizon Exiles IPhone to Island of Misfit Toys for the Holidays
Too-Cool Apple Now Finding Itself on the Receiving End of Competitor Ridicule
Special Report
America's Hottest Brands
Advertising Age Honors the Top Brands of the Year -- and the Brains Behind Them
3 Minute Ad Age Video
Wal-Mart CMO Reflects on The Chaos of 2006
Marketing Side Was 'Out of Control' He Says
Special Report
Marketer of the Year: Hyundai
The carmaker won handily in our reader poll, besting Walmart, McDonald's, Lego and Amazon
Ad Age Video
Eddie Murphy's Long-Term Effect on Ad Agency Diversity
The Video Story of Dallas' Marcus Graham Project
Weekly Online Poll
Will small digital-production shops working directly with clients turn big digital agencies into unnecessary middlemen?
White Paper: 2010 America
What the 2010 Census Means for Marketing and Advertising
2010 America explains what you need to know about the biggest consumer market-research project of the decade: the 2010 U.S. census. Demographics expert Peter Francese, author of this highly readable Ad Age white paper, analyzes what the census will reveal about the changing face of consumers.
Notice: Constant CRAIN_IP_AUTOLOG already defined in /web/htdocs/functions/global.php on line 25
Most Read Most E-Mailed
Most Read Most E-mailed
Be part of the celebration at The Ad Age Media Mavens Awards Luncheon
Sponsored by ESPN. Join the world's leading media strategists for a celebration of creative thinking, innovation and a look at how the best are preparing for 2010. More
