REPRINTED WITH PERMISSION

Ad Age's Best Places to Work 2025

Kettle is No. 24 in Ad Age Best Places to Work 2025 among companies with up to 150 employees
Published on January 27, 2025.

The Kettle team at the agency’s summer party. Credit: Kettle
Kettle—a fully remote digital agency with hubs in New York, Los Angeles, San Francisco, and Austin, Texas—prioritizes inclusion and equity through a comprehensive suite of benefits and practices.
Kettle’s health and wellness offerings are designed to create an environment where employees feel valued and supported in living as their authentic selves. Benefits include lifetime coverage for up to six IVF egg retrieval cycles, including related fertility medications, for eligible employees.
The agency’s medical plan also provides gender-affirming care, encompassing behavioral health support, surgery guidance, specialty medication and access to LGBTQ+ community resources.
To foster a culture of respect and thoughtful engagement, Kettle offers training and resources on intentional and inclusive language, addressing unconscious biases and practical inclusivity measures such as prominently displayed pronouns and non-alcoholic options at gatherings.
Monthly Teatime meetings celebrate promotions, project launches and personal milestones, while annual creative retreats provide opportunities for personal enrichment, such as glass etching and cocktail-making classes.
The company in its own words: “Our culture is open, inclusive, and diverse by design. We celebrate the people that make up our team and their endeavors both in and outside of work. Our fearless leaders recognize the importance of true connection and deep respect. We’re open, empathetic, and believe in boundaries. We are fully remote so employees can lead the lives they want to, and so we can open our doors to the greatest talent far and wide.”
Reprinted with permission from Ad Age. © 2025 Crain Communications Inc. All rights reserved.
Further duplication without permission is prohibited. Visit www.adage.com. AA24136