Quantcast
Ad Results Media | Ad Age
Skip to main content

Sister Publication Links

  • Ad Age
  • Creativity
  • Amp
  • Datacenter
  • Resources
  • Events
  • On the Move
  • Latest Issue
  • Newsletters
  • Contact Us
  • Follow Us:

AAC User Account Menu

  • Register For Free
  • Login
    • My Profile
    • Logout
  • Subscribe

    • Subscribe Now
    Menu
    Search

    Main navigation

    • Sections

      • Marketing
      • Advertising
      • Digital
      • Media
      • Agency
      • Data
      • Publishing Partner
      • Studio 30 Interactive Reports
    • Video

      • The top 5 most creative brand ideas you need to know about right now

    • Featured

      • Ad Age Small Agency Awards 2022
      • Best Places to Work
      • Leading Women
      • America's Hottest Brands
      • Agency Report
      • Leading National Advertisers
      • Podcasts
      • Newsletters
      • TV's most expensive shows
    • Blogs

      • Ad spending data
      • AI and marketing
      • Creativity
      • Football marketing
      • Layoffs and budget cuts
      • Media measurement
      • NFTs
      • Super Bowl 2023
      • Twitter ad updates
      • Upfronts and NewFronts
      • Web3 and metaverse marketing
    • Super Bowl News

      • Super Bowl Ads Archive
      • Super Bowl Commercial Updates
      • Who's buying ads?
      • Super Bowl commercial teasers

    Main navigation

    • Sections

      • Marketing
      • Advertising
      • Digital
      • Media
      • Agency
      • Data
      • Publishing Partner
      • Studio 30 Interactive Reports
    • Video

      • The top 5 most creative brand ideas you need to know about right now

    • Featured

      • Ad Age Small Agency Awards 2022
      • Best Places to Work
      • Leading Women
      • America's Hottest Brands
      • Agency Report
      • Leading National Advertisers
      • Podcasts
      • Newsletters
      • TV's most expensive shows
    • Blogs

      • Ad spending data
      • AI and marketing
      • Creativity
      • Football marketing
      • Layoffs and budget cuts
      • Media measurement
      • NFTs
      • Super Bowl 2023
      • Twitter ad updates
      • Upfronts and NewFronts
      • Web3 and metaverse marketing
    • Super Bowl News

      • Super Bowl Ads Archive
      • Super Bowl Commercial Updates
      • Who's buying ads?
      • Super Bowl commercial teasers

    AAC User Account Menu

  • Register For Free
  • Login
    • My Profile
    • Logout
  • Subscribe

    • Subscribe Now

    Sister Publication Links

    • Ad Age
    • Creativity
    • Amp
    • Datacenter
    • Resources
    • Events
    • On the Move
    • Latest Issue
    • Newsletters
    • Contact Us
    • Follow Us:

    Don't Miss

    • Don't Miss
    • Football marketing news
    • 5 new TikTok trends
    • Top 5 creative campaigns
    • Web3, metaverse marketing
    • Watch the newest commercials
    Sign In Register

    Forgot Password?

    Once registered, you can:

    • - Read additional free articles each month
    • - Comment on articles and featured creative work
    • - Get our curated newsletters delivered to your inbox

    By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

    Are you a print subscriber? Activate your account.

    logo
    • Sections
      • Marketing
      • Advertising
      • Digital
      • Media
      • Agency
      • Data
      • Publishing Partner
      • Studio 30 Interactive Reports
    • Latest
      • Eventbrite hires Mojo Supermarket to urge people back out into the world

        Eventbrite hires Mojo Supermarket to urge people back out into the world

        By Aleda Stam - 1 hour 46 min ago

      • Why brands are turning to live events to boost loyalty programs

        Why brands are turning to live events to boost loyalty programs

        By Lindsay Rittenhouse - 1 hour 46 min ago

      • Veteran CCOs—why chief creatives over 50 bring invaluable wisdom to agencies

        Veteran CCOs—why chief creatives over 50 bring invaluable wisdom to agencies

        By Peter Nicholson - 2 hours 16 min ago

      • Intuit’s Javier Martin on helping Hispanic business owners to think big

        Intuit’s Javier Martin on helping Hispanic business owners to think big

        2 hours 46 min ago

      • Made for Advertising websites—what brands need to know about potential clickbait

        Made for Advertising websites—what brands need to know about potential clickbait

        By Garett Sloane - 2 hours 46 min ago

    • Editor's Picks
      • How AI is poised to upend 2024 US election advertising

        How AI is poised to upend 2024 US election advertising

        By Lindsay Rittenhouse - 1 day 2 hours ago

      • The NFL’s Gen Z and Gen Alpha marketing strategy—inside the league’s Disney and Nickelodeon broadcasts

        The NFL’s Gen Z and Gen Alpha marketing strategy—inside the league’s Disney and Nickelodeon broadcasts

        By Parker Herren - 3 days 21 hours ago

      • How Honda is marketing its first mainstream EV

        How Honda is marketing its first mainstream EV

        By E.J. Schultz - 4 days 1 hour ago

    • Most Popular
      • OMD hires Amazon digital head as US chief media officer

        OMD hires Amazon digital head as US chief media officer

        By Brian Bonilla - 22 hours 46 min ago

      • R/GA US CCO Shannon Washington set to depart for another IPG shop

        R/GA US CCO Shannon Washington set to depart for another IPG shop

        By Brian Bonilla - 21 hours 46 min ago

      • The top 5 creative campaigns you need to know about right now

        The top 5 creative campaigns you need to know about right now

        By Tim Nudd - 1 day 2 hours ago

      • Creativity is being threatened by questionable work habits—here’s how to fix them

        Creativity is being threatened by questionable work habits—here’s how to fix them

        By M.T. Fletcher - 6 days 1 hour ago

      • The Twitter rebrand—3 demographic trends marketers should know

        The Twitter rebrand—3 demographic trends marketers should know

        By Will Johnson - 1 day 2 hours ago

    • Login
    PUBLISHING PARTNER:
    Ad Results Media
    A female beauty blogger filming herself putting on makeup in a professional studio

    TikTok and podcasts join YouTube as leading creator platforms

    YouTube, podcasts and TikTok provide unique creative canvases that are perfect for creators to connect with their audiences in different yet…

    By Kurt Kaufer

    Invisible gift box concept on white

    6 holiday ‘gift ideas’ for that media buyer who has everything

    A tongue-in-cheek holiday “gift guide” for media buyers, with a focus on podcast advertising that delivers the goods in six different ways.

    By Kurt Kaufer

    3 reasons podcast ads can connect brand and performance marketing

    The vast majority of marketers want to bring brand and performance marketing together, and podcasting advertising is one of the best ways to make…

    By Kurt Kaufer

    Audio advertising illustration

    How to build your sonic brand with podcast advertising

    Marketers have used audio advertising for decades, but as new audio channels, sonic branding is becoming just as important as visual.

    By Kurt Kaufer

    ARM_Partner3x2

    How programmatic audio delivers transparency and brand safety

    Programmatic ads bought on podcasts and streaming music services deliver better targeting, measurement, retargeting and efficiency.

    By Kurt Kaufer

    Innovating the next-gen approach to audio advertising

    Ad Results Media’s CEO Mike Kropko discusses the growing importance of audio as a marketing channel, as content, audience growth and technology…

    By Ad Age Studio 30

    About

    Ad Results Media (ARM) moves brands beyond merely being heard. ARM is the preeminent creator-based media agency across podcasts, video and emerging audio. Since its inception nearly 25 years ago, ARM has forged more intimate and powerful connections between brands, listeners and their favorite show hosts through skilled media planning, media buying and ad campaign execution. The company, with offices in Houston, Austin, San Diego, Los Angeles and Boston, leverages its strong relationships within the creator economy to connect brands with the world's most high-profile news, sports and entertainment creators. Be Part of the Story and follow along on social @adresultsmedia.

    Contributors
    Kurt Kaufer

    Chief Growth Officer, Ad Results Media

    Top 4 predictions for the audio metaverse

    The metaverse doesn’t have to rely on fancy AR and VR equipment to be a reality, but instead will deploy standard audio technologies that exist…

    By Kurt Kaufer

    How YouTube creator partnerships can boost brand authenticity

    Ad Results Media’s YouTube creator economy expert discusses how influencers can boost brand authenticity.

    By Kurt Kaufer, Samuel Cosby

    Top 3 ways podcasts on YouTube offer brands opportunities

    Move over, Apple and Spotify. YouTube is the No. 1 way people listen to podcasts. Brands need to take advantage of the opportunities provided by…

    By Kurt Kaufer

    4 top influencer platforms that enhance creator partnerships

    To build more effective creator partnerships, these big four platforms—podcasts, YouTube, Clubhouse and TikTok—will supercharge your influencer…

    By Kurt Kaufer

    • Load More

    Join Us

    • Subscribe Now
    • Renew
    • Get Datacenter

    Footer Links

    • Copyright © 1994-2023
    • Crain Communications
    • Privacy Statement
    • Terms of Use
    • About Us
    • Advertise
    • Reprints
    • Help Desk
    • Ad Choices
    • Careers at Crain
    • Privacy Request

    Sister Publication Links

    • Ad Age
    • Creativity
    • Amp
    • Datacenter
    • Resources
    • Events
    • On the Move
    • Latest Issue
    • Newsletters
    • Contact Us
    • Sections
      • Marketing
      • Advertising
      • Digital
      • Media
      • Agency
      • Data
      • Publishing Partner
      • Studio 30 Interactive Reports
    • Video
      • The top 5 most creative brand ideas you need to know about right now
    • Featured
      • Ad Age Small Agency Awards 2022
      • Best Places to Work
      • Leading Women
      • America's Hottest Brands
      • Agency Report
      • Leading National Advertisers
      • Podcasts
      • Newsletters
      • TV's most expensive shows
    • Blogs
      • Ad spending data
      • AI and marketing
      • Creativity
      • Football marketing
      • Layoffs and budget cuts
      • Media measurement
      • NFTs
      • Super Bowl 2023
      • Twitter ad updates
      • Upfronts and NewFronts
      • Web3 and metaverse marketing
    • Super Bowl News
      • Super Bowl Ads Archive
      • Super Bowl Commercial Updates
      • Who's buying ads?
      • Super Bowl commercial teasers