
CreatorIQ
CreatorIQ is the industry's most trusted creator marketing software, powering advanced creator marketing insights and program management for the world’s most innovative enterprise brands. Supported by cutting-edge data science, our Intelligence…
CreatorIQ is the industry's most trusted creator marketing software, powering advanced creator marketing insights and program management for the world’s most innovative enterprise brands. Supported by cutting-edge data science, our Intelligence Cloud enables creator discovery, streamlines marketing teams' workflow, ensures brand security, and provides customized performance metrics. Our intuitive, comprehensive platform has helped make CreatorIQ the chosen creator marketing software solution for brands such as AB Inbev, Airbnb, Calvin Klein, CVS, Disney, H&M, Sephora, Unilever, and more.
Founded in 2014, CreatorIQ is headquartered in Los Angeles, with offices in New York, Chicago, London, and Ukraine. In September 2021, CreatorIQ further bolstered our benchmarking and insights capabilities by acquiring Tribe Dynamics, a leading influencer marketing platform that helps passion-driven brands understand the value of their digital earned media. For more information, and to learn how CreatorIQ can help your brand, visit CreatorIQ.com.
News
CreatorIQ Names Conor Begley Chief Strategy Officer
Influencer marketing platform, CreatorIQ — the go-to software partner for brands like AB InBev, Disney, Sephora, and Unilever — today announced Tribe Dynamics co-founder Conor Begley has taken on the newly created role of Chief Strategy Officer.
In this newly created role, Begley will be responsible for providing all CreatorIQ’s customers strategic direction in influencer marketing, powered by its industry-trusted analytics across advertising categories and insights from working with the most iconic brands in the industry.
Work

CreatorIQ Examines How Walmart’s TikTok Campaign Reached The Top 1% In Viewer Retention
“I’m blind and I’m surprising my husband with a home-cooked meal.” That’s the opener of a Walmart-sponsored TikTok video that serves as an example of how quickly hooking viewers is essential when leveraging creator content across the popular video platform. A

Brands and Agencies Say Creator Marketing Drives Better ROI For Less, According To CreatorIQ Trends Report
Brands and agencies are investing more in creator marketing for one very good reason — it delivers better ROI than traditional digital advertising. According to CreatorIQ’s recent Inf…

Instagram Reigns Supreme With Influencers, but TikTok Gains Ground
In the ever-evolving world of influencer marketing, the battle of social media platforms continues. Recent research from CreatorIQ highlights the ongoing dominance of Instagram as the go-to plat…