
Dagger
Built in 2014, after the era of mobile and social proliferation, Dagger makes brands culturally relevant within today’s fast-moving, consumer-driven marketplace. The advertising agency believes that in order to prosper, brands must behave more…
Built in 2014, after the era of mobile and social proliferation, Dagger makes brands culturally relevant within today’s fast-moving, consumer-driven marketplace. The advertising agency believes that in order to prosper, brands must behave more like media companies: innovating new ways to capture attention by distributing valuable content across media. Dagger demonstrates this ideology by producing its own media brand, @Butter.ATL. Butter has become Atlanta’s definitive culture channel, and a sought-after stage for the city’s cultural icons, since its launch in 2018. Equipped with in-house content production capabilities, Dagger offers its clients a full suite of offerings designed to bring brands to market with speed. These include brand and content strategy, storytelling, campaign thinking, media connections, and more. Clients include AFLAC, Intercontinental Hotels Group, The Coca-Cola Company, American Cancer Society, United Way, Interface, and Boys & Girls Club of America. For more information, please visit our website at Dagger.Agency.